I think the thing a lot of people are overlooking is how the important the integration with YouTube will be. Considering the infrastructure of Stadia and YouTube, it's not hard to imagine how normal it will be to click a link in YouTube and immediately begin playing a AAA game. That's 1 maybe 2 years out. That will be a huge advantage for Stadia, especially in the F2P market. I have to imagine the future dev projects they are working on will be low barrier to entry F2P titles. That core technology exists today, it works well enough, and will be inescapable to many who watch games on YouTube. Integration within Google Ads will also ramp up too and those are everywhere. I imagine, it'll be hard to judge Stadia as a success or failure until that rolls out. I imagine integration at E3 will be quite large in the next few years too.