Couldn't you say this about every single exclusive ever made? If you can't, that's the same reason why CoD would go exclusive.
"Partial, MS will honor existing contracts and then only release Warzone after obligations are met"
I don't see how they wouldn't win by keeping it on PS.
I'm not sure 70bil in the gamble that everyone will suddenly throw their playstations in the trash to buy xboxes for call of duty makes sense either. That's not what is going to happen in the short term, and is questionable in the long term. I think they're playing a different game with this deal than Bethesda where it was obviously to fold the IP in. This would allow them to essentially farm money and deals from Sony which is probably a better benefit for their market plans- this is a giant expansion deal and I don't think they're looking at it as solely "we're now just going to take our new IP and go home".
Smaller IP though? Yeah, totally exclusive.
Couldn't the same be said for previous gen owners compared to current gen owners? At some point, franchises make the decision to leave massive userbases behind for smaller userbases to move the game into the current generation. I don't think Xbox will have a problem leaving the massive PlayStation userbase behind knowing it will be building out its new userbase going forward with curious Gamepass users and PlayStation -> Xbox converts due to some people wanting to play COD no matter what the console is.For some reason I doubt that MS will prevent the mainline COD from releasing on PS consoles. The majority of the player base and sales are on that platform. So it will significantly reduce the overall sales of the game if that happens.
So Microsoft paid $70 billion for a marketing deal and day 1 on game pass 😅Sony will lose their marketing deal after 2023, when it supposedly ends. All of those perks and benefits will be exclusive to Xbox. Mainline COD games will continue to release (bi-annual hopefully) on Playstation at retail price, but day one on Game Pass. Expect GPU COD specific perks for seasonal boosts and other things that Sony didn't have access to during their marketing period.
Warzone will also remain multiplatorm. Warzone 2.0, if it ever happens, will be multiplatform as well.
Hold up, what does this mean? For future PS consoles? What obligations?
Sony had a CoD marketing deal, which depending on the details of it could keep it on the platform for a few years after MS takes over.
Partial, MS will honor existing contracts and then only release Warzone after obligations are met
So Microsoft paid $70 billion for a marketing deal and day 1 on game pass 😅
I know Activision made it seem otherwise the last year or so but they have a ton of other games than Call of DutySo Microsoft paid $70 billion for a marketing deal and day 1 on game pass 😅
I think the difference is that Warzone would continue even on PS6 if that were to happen.I guess what I'm confused is the difference between these two
Because isn't Warzone already on PS4/5 ?
They get tons of IPs, tons of studios (many of which are going to be working on exclusives), tons of successful mobile developers.So Microsoft paid $70 billion for a marketing deal and day 1 on game pass 😅
I think the difference is that Warzone would continue even on PS6 if that were to happen.
I know Activision made it seem otherwise the last year or so but they have a ton of other games than Call of Duty
I think the difference is that Warzone would continue even on PS6 if that were to happen.
They get tons of IPs, tons of studios (many of which are going to be working on exclusives), tons of successful mobile developers.
The vast majority of their value comes from King and Call of Duty and Microsoft will obviously leverage COD to increase their game pass numbers in the console space.No, they spent $70 billion dollars for Activision Blizzard and all that it includes. Which isn't just Call of Duty, which makes the majority of it's money from MTX across all platforms.
The vast majority of their value comes from King and Call of Duty and Microsoft will obviously leverage COD to increase their game pass numbers in the console space.
It's a bit of my own word salad adding ambiguity to cover deals we don't know about. We don't know all deals or time frames of the deals involved. I don't believe they have any contracts through 2030 but I don't know all of Activision's financials.Hold up, what does this mean? For future PS consoles? What obligations?
Not a chance in hell, sorrySony will lose their marketing deal after 2023, when it supposedly ends. All of those perks and benefits will be exclusive to Xbox. Mainline COD games will continue to release (bi-annual hopefully) on Playstation at retail price, but day one on Game Pass. Expect GPU COD specific perks for seasonal boosts and other things that Sony didn't have access to during their marketing period.
Warzone will also remain multiplatorm. Warzone 2.0, if it ever happens, will be multiplatform as well.
I very much, truly, honestly doubt that Microsoft was just flying that blind with this acquisition.Copout answer: nobody knows.
Real answer: nobody knows(not even MS)
I don't think we can assume that MS has the long term strategy for any of these acquisitions set in stone. Obviously if Xbox sales and Gamepass subscriptions soar, then they may happily drop multiplat for everything. If not, they may still play the long game and grow them both at a steady pace while still getting the nice COD revenue from PS. Sure, they have deep pockets to take on any short term loss but they're still a business
Not a chance in hell, sorry
This is people going through the Bethesda stages of grief all over again. Telling themselves ES6 and Starfield will still be coming to PlayStation.
One thing I don't think we can assume is that these marketing agreements are completely ironclad from a Sony perspective either.Depends on how Microsoft feels like punching the numbers, and just how long term their long term plans are.
But also, I can't help but feel like the existing contracts are going to be the biggest sticking point for the status of COD, because if the marketing agreement lasts for a couple years AND says that a Game Pass launch isn't allowed, I can most definitely see the Xbox team negotiating with Sony to allow COD on Game Pass day one. I can't see Microsoft not doing everything in their power to get COD day one on Game Pass once they own it.
I didn't imply there was no long term strategy in the acquisition. I only mean that the strategy could be flexible enough to take into account where the market goes the next few years.I very much, truly, honestly doubt that Microsoft was just flying that blind with this acquisition.
I guarantee there was/is a team of economists, accountants, financial forecasters comprising the acquisition team, all going over every revenue document and forecasting every type of future strategy to determine whether the purchase makes financial and business sense for Microsoft, and what the company's value should be and why.
They might not have every detail set in stone , but I would be shocked if they don't already have a near and longer-term strategy in mind with how they plan to leverage this acquisition to build their brand and generate revenue.
This is also important.Microsoft needs exclusive content.
Sony is close to rebooting PSNow as a competitor to Gamepass. They're working on ps1, ps2, and PS3 BC. Rumors were going around last year about them teaming up with Netflix.
Long term, keeping CoD on PlayStation would probably be a bad move. Sony will be leveraging all of their existing games, IP, and industry partnerships to bolster their exclusive ecosystem. Microsoft will be looking to do the same.
Just Warzone + existing contracts, unless Sony has some version of Gamepass on Playstation.
I mean, if their choices are keep CoD multiplat for the whole gen if it comes day one to GP and earn their 30% cut on games and MTX or lose CoD after 2023 or whenever the contract is up, I think they'd allow it to come to Game Pass. They aren't the one in the bargaining position here.They would have to break the whole deal or also put it on Spartacus day one, there's no way Sony will spend probably north of 100 million marketing a CoD to have it be on Game Pass day one.