Imran discusses it a bit here
- Square is very heavily invested in the game. Internally the expectations are that they want it to be their next big thing
- Their CEO (Yosuke Matsuda) sometimes has a pet project, and at the moment it's PA
- He believes that they've expressed their expectations about it to Sony and that they're going to go hard on marketing it. To some extent you could probably see this when people were surprised after the initial announcement because all of Sony's social media accounts switched to it as their head
- He says he knows some things about exactly what the game is, but is hesitant to say it because he doesn't know what's publicly available knowledge yet
- He says the star is someone from Charlie's Angels, so i'm going to assume that means it's Ella Ballinska based on the characters appearance in the trailer
- The game was such a secret project for so long that they were intentionally misleading people by telling them that it was FFXVI, and that led to confusion as to when it was even going to be announced
- Square is very heavily invested in the game. Internally the expectations are that they want it to be their next big thing
- Their CEO (Yosuke Matsuda) sometimes has a pet project, and at the moment it's PA
- He believes that they've expressed their expectations about it to Sony and that they're going to go hard on marketing it. To some extent you could probably see this when people were surprised after the initial announcement because all of Sony's social media accounts switched to it as their head
- He says he knows some things about exactly what the game is, but is hesitant to say it because he doesn't know what's publicly available knowledge yet
- He says the star is someone from Charlie's Angels, so i'm going to assume that means it's Ella Ballinska based on the characters appearance in the trailer
- The game was such a secret project for so long that they were intentionally misleading people by telling them that it was FFXVI, and that led to confusion as to when it was even going to be announced