New BioWare Visual Identity
- Thread starter FuturaBold
- Start date
It fits EA's corporate white walls. And this was an EA initiative too, it sounds like, so it's just the next step in the "EA BioWare" assimilation.
Those comments are fun. Pretty easy to tell the ones who understand branding vs the gamers apart.
Just screams "B grade", "B quality", "B team". I don't think the huge emphasis on the letter following A is a good idea for marketing in the video game sector where big games are qualified as AAA experiences.
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Yeah, that's not a good logo. It looks more like an antivirus software logo.
Edit: I do like the full logo better than the old one, though. It's just the monogram "B" that isn't good.
Edit: I do like the full logo better than the old one, though. It's just the monogram "B" that isn't good.
You say this as if "gamers" were not, you know ... their audience
The minimalist design aesthetic is finally hitting the games and movie industry I see: This, Rare, Warner Bros.
Honestly, they should dissolve, restructure and rename the studio. Bioware is an albatross. A monument to a development house and culture that no longer exists.
While it subsists they are always going to be compared unfavourably to it.
While it subsists they are always going to be compared unfavourably to it.
What's up with that font? It looks like Arial or something.
Though to be honest I don't really care about a company's visual identity; I'd take nice games over a slick logo any time of the day.
That's where my mind went too!
That pure blue on the logo... Ewwww
This terrible mock-up:
It looks weak. It is neither gamer grand logo, with all of the 3D effects and textured surfaces, nor it is a clean flat branding.
It is... Text on flat color background, and the blob B. I fail to see any kind of visual communication.
This terrible mock-up:
It looks weak. It is neither gamer grand logo, with all of the 3D effects and textured surfaces, nor it is a clean flat branding.
It is... Text on flat color background, and the blob B. I fail to see any kind of visual communication.
That logo looks way too subtle and generic. In some of those images, it's barely even recognizable. This isn't the way to build identity for one of the most well-known studios in the world.
This just looks like the new logo they started using when Anthem came out. What's different about it?
I don't like it but a new HQ and a new logo at least means EA isn't going to Papa EA them any time soon. Hopefully they can recover that quality of old.
At least put a picture of a bee at the end so we can say "boo.... B..... Bees? Boobees!"
I do agree, but isn't that pretty much a consequence of doing 'make-you-own-protagonist' RPGs though?
