Looks like Rogue is also streaming it:
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Full Live Stream | Hafthor Bjornsson 501KG Deadlift Attempt
Complete live stream of Hafthor Bjornson’s 501KG Deadlift attempt from Reykjavik, Iceland. Tune in May 2, 2020 at 12:00PM ET. Follow @roguefitness on Instagr...www.youtube.com
The previous record is held by Eddie Hall at exactly 500kg (1102lb):
This has been a pretty controversial lift, since Thor is doing it at his home gym and not in a competition. Many other strongmen have weighed in on the subject, with various opinions. Here is Brian Shaw, one of the most successful strongmen in history, discussing his issues with the lift:
Essentially many people believe for a record to be official it needs to be done in a competition setting.
In any case, it will be cool to see the second human in our entire history lift 500kg off the ground.
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