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SegaSammy decided to sell Sega's Amusement Center business

orzkare

orzkare

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Apr 9, 2020
721
Japan
SEGA SAMMY HOLDINGS Inc. (the Company) resolved to transfer a portion of the shares of SEGA ENTERTAINMENT CO., LTD. (SE) held by SEGA GROUP CORPORATION (SHQ), a consolidated subsidiary of the Company, to GENDA Inc. (GENDA) at Board of Directors meeting held on November 4, 2020. In addition, we hereby notice that we expect to record extraordinary losses (structural reform expenses) in connection with this transfer. As a result of the transfer of shares, SHQ's voting rights in SE will be 14.9%, and SE will be excluded from the scope of consolidation.

www.segasammy.co.jp

SEGA SAMMY HOLDINGS

As Integrated entertainment company which continues to create moving experience, we provide new “Pleasure” in wide range of businesses including Entertainment Contents, Pachislot and Pachinko Machines and Resort.
www.segasammy.co.jp www.segasammy.co.jp
 
TeenageFBI

TeenageFBI

One Winged Slayer
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Oct 25, 2017
10,872
I'm not up to date on Sega's different divisions. What does that mean?
 
Strings

Strings

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Oct 27, 2017
33,054
TeenageFBI said:
I'm not up to date on the different divisions. What does that mean?
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Their imploding amusement stuff I think? OP really should include context.

EDIT:

b8dF2Kp.png
 
Hanbei

Hanbei

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Nov 11, 2017
4,089
Dumb question: does that mean that Sega and all of its IPs are being sold right now?
 
lazygecko

lazygecko

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Oct 25, 2017
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Kind of hard to parse what all of this means without even having a press release or anything yet.
 
RestEerie

RestEerie

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Aug 20, 2018
13,618
i have a million bucks worth (of stocks). Who can i contact to buy the virtua fighter & panzer dragoon IP?
 
gofreak

gofreak

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Oct 26, 2017
8,048
Hanbei said:
Dumb question: does that mean that Sega and all of its IPs are being sold right now?
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I don't think so.

I think it sounds like they're selling ~85% of their shares in the amusement arcade/restaurant business to Genda.

Don't think this includes Sega game dev, but could be wrong?
 
Hasney

Hasney

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Oct 25, 2017
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It's the company that does all the resort's and arcade buildings. Not the actual arcade software/hardware or any other Sega software.
 
Toumari

Toumari

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Oct 27, 2017
8,628
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It seems this is the arcade/amusement part of Sega, so the sale makes sense due to loss of income thanks to COVID.
 

Deleted member 5028

User requested account closure
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Oct 25, 2017
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It's their amusement center operations.

As Amusement Center Operations area in Entertainment Contents Business is strongly affected by COVID-19, utilization of facilities has declined remarkably, and a significant loss was recorded at 1Q of the fiscal year ending March 2021. In addition, despite the recent recovery trend, the situation remains uncertain.

We have been considering various options in order to adapt to these changes in business aiming for improvement of the profitability and early recovery of sales of Amusement Center Operations area. In this process, we have been discussing the transfer of SE shares to GENDA, a company that has a strong desire to expand Amusement Center Operations business and has decided to conclude the share transfer agreement at Board of Directors meeting held today. Accordingly, we reduce the book value of non-current assets and others held by SE to the
recoverable amount through transfer of shares, and will record this reduced amount and others of 20 billion yen as extraordinary losses (structural reform expenses) at the fiscal year ending March 2021.
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JackDestiny01

JackDestiny01

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Jun 12, 2020
42
Sega has operations of bowling alleys and arcades through its Sega Entertainment Co., Ltd. subsidiary.

web.archive.org

Business Summary | SEGA Corporate Site

SEGA Group is one of three groups comprising SEGA SAMMY HOLDINGS INC., and is the group responsible for entertainment content. We are engaged in many aspects of the entertainment business, ranging from consumer and arcade game content to toys, animation and arcade facility management.
web.archive.org web.archive.org
 

Deleted member 5491

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Sega Entertainment is a subsidary of Sega Group Corporatin, which is part of Sega Sammy.
And Sega Entertainment are the once in charge of their arcade business. So they don't sell Sega as a whole but only
those in charge of "Development and operation of entertainment facilities".

sega-group.co.jp

株式会社セガ

セガグループの企業一覧をご覧いただけます。
sega-group.co.jp sega-group.co.jp
 
Hasney

Hasney

One Winged Slayer
The Fallen
Oct 25, 2017
20,769
Toumari said:
It seems this is the arcade/amusement part of Sega, so the sale makes sense due to loss of income thanks to COVID.
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Yeah, even before COVID they weren't doing so hot, so it would have made sense to sell eventually anyway. Now it's obviously fuck it we'll do it now energy

This actually makes a lot of sense with what they were talking about with the Fog gaming thing and moving the arcade experience online a little. GENDA probably has the infrastructure to support it.
 
tomofthepops

tomofthepops

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Oct 27, 2017
2,667
I know people are making Microsoft jokes but wasn't one of the main reasons people said why they wouldn't buy sega is because of their amusement business ?. Surely this makes them more attractive to Microsoft if they are selling that stuff off.
 
Arex

Arex

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Oct 27, 2017
13,115
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Amusement centers include arcades? or like theme parks and stuff? is it the places or includes the games development for arcades?
 

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Strings

Strings

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Oct 27, 2017
33,054
Arex said:
Amusement centers include arcades? or like theme parks and stuff? is it the places or includes the games development for arcades?
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You can see what they're about here: https://www.sega-entertainment.jp/

So arcades, restaurants, a bowling alley, etc.
Richter1887 said:
They can make fictional arcades like the one in Judgment or Fist of the North Star (the first didn't have machines but the second did).
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I know, but they're iconic ;(
 
King Kingo

King Kingo

Banned
Dec 3, 2019
7,656
This isn't concerning, it's just Sega Sammy evaluating what assets they can spin-off to other companies to combat the loss of revenue from COVID-19.

RestEerie said:
i have a million bucks worth (of stocks). Who can i contact to buy the virtua fighter & panzer dragoon IP?
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Sega is creating new titles for both of those IP's.
 
Dreazy

Dreazy

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Oct 25, 2018
2,065
Uuuuuh doesn't this mean it would be much less of a mess for Sega to be acquired now.... ? lol
 
shadowman16

shadowman16

Member
Oct 25, 2017
36,744
LinkStrikesBack said:
So... Bad news for minigame areas in future Yakuza games?
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No? Just brand them differently. Heck, 7 already has a smaller arcade that's not Sega branded that has a number of arcade games you can play, wouldn't take the devs two minutes to change the existing Sega arcades into "Game You" arcades - both to reference Shenmue again (like 0 already did) and have you play the arcade games as always.
 
Nostremitus

Nostremitus

Member
Nov 15, 2017
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Joanot said:
MS interested in japanesese amusent centers ?lol
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No, they aren't, and the Amusement Centers were seen as the primary reason Microsoft wouldn't buy Sega... But with Sega divesting themselves of that arm of the company, that barrier is gone, so people are assuming Sega divested in order to make themselves more attractive for acquisition.
 
Dreazy

Dreazy

Member
Oct 25, 2018
2,065
Joanot said:
MS interested in japanesese amusent centers ?lol




Doesnt mean anything.
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But when the rumor was going around, one of the main reasons people were saying Xbox wouldn't be interested is because of all the extra amusement stuff attached to it , if this is referring to Sega selling off the amusement branch (not sure if it is) but if thats what this means, that's 1 of the biggest arguments gone against the idea.

Edit what the guy above me said.
 
mudai

mudai

Member
Oct 27, 2017
4,439
Seeing the name Club Sega likely vanishing is heartbreaking, especially since I went to a couple of those last year. And of course it was already great to go into them in the Yakuza games / spin-offs). I guess they can just rebrand them in the games but it was always cool to know that the Club Sega you just went to is an actual thing (albeit a bit different of course) in the real world too.
 
Hayama Akito

Hayama Akito

Member
Oct 25, 2017
1,326
This is big and sad news for me, Sega will always be to my eyes an Arcade developer first and mostly... and yes, it's a very old fashioned point of view but the legacy of Sega in the arcade field is so big for me that this hurts. In fact I'm still always interested in what is Sega doing in the arcades in Japan.

I wonder if this will stop the support for P-Ras Multi 3... I hope not.
 
ThereAreFourNaan

ThereAreFourNaan

Member
Nov 8, 2017
14,104
Note that to the best of my knowledge this still leaves them with Sammy pachislot stuff, and multiple animation studios, and a small toy company, so it's not like it's just down to games alone now.
 
LabRat

LabRat

Member
Mar 16, 2018
4,370
i just hope this doesn't mean those club sega arcades in tokyo aren't closing
 
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