Ubisoft is overhauling the central editorial team that advises on all of its productions, following lackluster sales of two Tom Clancy games that CEO Yves Guillemot blamed on a lack of differentiation in consumers' minds.
Video Games Chronicle reports that Ubisoft chief creative officer Serge Hascoet will remain in charge of Ubisoft's editorial group, but that he will be given more subordinates and they will be given more autonomy, so that he is able lead from a broader perspective rather than directing individual projects himself.
This change is meant to give Ubisoft's individual franchises, from For Honor to Assassin's Creed, more distinct identities. An unnamed source told VGC that the previous structure often meant that the tastes and opinions of one or two important people in the editorial team made it into Ubisoft's games, making many of them feel the same.
With all its games looking the same, Ubisoft shakes up its editorial team
Ghost Recon Breakpoint’s launch, similarity to The Division 2, triggered the change
www.polygon.com
MOD EDIT: original source:
Exclusive: Ubisoft revamps editorial team to make its games more unique | VGC
Key creative group expands following 2019 delays; Splinter Cell creative rejoins from Epic…
www.videogameschronicle.com
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