12/7 update: Just bumping this to show another excellent use of the symbol:
---End 12/7 update---
(Excluding platform symbols like the Switch symbol)
EDIT: There is confusion about what I mean by "best-used." I don't mean most iconic, nor do I mean best looking. Basically, given the symbol was created 20 years ago, and given the series and reach it represents, the devs, designers and marketing team utilizing the symbol over the past 10 years have really made the most of the established symbol. It's been excellently handled in terms of making it cool (the slash+flames), recognizable to its audience (placing it before nearly every trailer), and hype-inducing (again, placing it before nearly every trailer), and they have used it in creative, memorable ways (e.g. putting it in the eye, making it the smash ball, etc.).
If you think a game's symbol has been handled better by its devs and marketing team, post it here and what they've done (there's an excellent example on the second page of the MK symbol being cleverly used).
Hope this clears up what I mean.
--Original post--
I think so.
The symbol was instantly recognized by everyone:
Just listen to how quickly people cheer (and it's this way in every single reaction video):
(AUDIO WARNING)
Even my 5-year-old son recognized it instantly, and he's barely played the game.
----
Obviously there are more iconic symbols (e.g. the Triforce), but I think Smash has used its symbol the best, at least so far as marketing and style is concerned.
Do you think another symbol beats it?
---End 12/7 update---
(Excluding platform symbols like the Switch symbol)
EDIT: There is confusion about what I mean by "best-used." I don't mean most iconic, nor do I mean best looking. Basically, given the symbol was created 20 years ago, and given the series and reach it represents, the devs, designers and marketing team utilizing the symbol over the past 10 years have really made the most of the established symbol. It's been excellently handled in terms of making it cool (the slash+flames), recognizable to its audience (placing it before nearly every trailer), and hype-inducing (again, placing it before nearly every trailer), and they have used it in creative, memorable ways (e.g. putting it in the eye, making it the smash ball, etc.).
If you think a game's symbol has been handled better by its devs and marketing team, post it here and what they've done (there's an excellent example on the second page of the MK symbol being cleverly used).
Hope this clears up what I mean.
--Original post--
I think so.
It's simple. It uses the rule of thirds. And it's often stylish and kinetic:
The symbol was instantly recognized by everyone:
Just listen to how quickly people cheer (and it's this way in every single reaction video):
(AUDIO WARNING)
Even my 5-year-old son recognized it instantly, and he's barely played the game.
----
Obviously there are more iconic symbols (e.g. the Triforce), but I think Smash has used its symbol the best, at least so far as marketing and style is concerned.
Do you think another symbol beats it?
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