Geoff Keighley and gaming news parody site Hard Drive are (joke?) beefing on Twitter and it's delightfully petty

[doops.]

View: https://x.com/geoffkeighley/status/1835465757112537104

View: https://x.com/geoffkeighley/status/1835509876665004142

View: https://x.com/geoffkeighley/status/1835512603822461132

Spoiler: For Brazilians and non-Twitter-havers:

(GIF is of Whitney Houston saying "bring me the receipts!")

(Video is a scroll of Geoff's Twitter feed showing him posting a lot about PS5 Pro, which isn't unusual at all given that he's a general gaming news guy on Twitter)

 

[SaberVS7]

Looks more to me like the controller joke just flew completely over Keighley's head.

 

[quail_lad]

I don't think this is a joke. And I don't think Geoff thinks it's very delightful.

 

[Synohan]

Can't wait for the joke segment about this at The Game Awards.

 

[Faceless_Caesar]

I feel like Geoff Keighley gets too much shit from the community for them to be doing that unprompted. It's a satire site and as long as it's mutually all in good fun then it's fine but it doesn't read like that and comes off as pretty mean spirited.

 

[--R]

Saying this is beefing is stretching the situation a lot.

 

[doops.]

I don't think this is a joke. And I don't think Geoff thinks it's very delightful.

Click to shrink...

???

seems delighted to me:

 

[Mezoly]

For more context, hard drive ran like 3-4 articles about Geoff and Sony before this one lol. Definitely milking the engagement but Geoff should have ignored

 

[Ragnarok Flames]

Get em Hard Drive.

 

[quail_lad]

View: https://x.com/HardDriveMag/status/1834217181099462886?t=cNk1ZYSL5punUGJLwDk-0Q&s=19

 

[RockmanBN]

I can't remember, but doesn't the Hard Drive suck too?

 

[demu]

I find it really awkward how angry people are with Geoff all the time. Chill.

 

[Soulflarz]

id be like lol hard drive wins but also HD fired everyone key with making it ages ago so eh

I can't remember, but doesn't the Hard Drive suck too?

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Unless im misremembering all the original writers sans owner got fucked over yeah.

 

[PetitBum]

Geoff is a bit of a (promotional) tool but I also dont understand the controller joke...

 

[DynamicSushy]

Geoff has better things to do, surprised he engaged with that unfunny account/site

 

[doops.]

Saying this is beefing is stretching the situation a lot.

Click to shrink...

Yes, but they're both stretching the situation to a comical degree. Hard Drive are being way too serious and blunt about it and Geoff can easily ignore them since they're obviously farming engagement from him for their site (and from what folks on Era say, Hard Drive as a parody site is a shell of its former self anyhow.)

 

[dgamemaster]

My guess is that it was a light-hearted joke beef at first but that last one actually did kinda piss Geoff off because of the amount of times that "Please Wrap It Up" image has been posted.

Also reminder that a lot of the old Hard Drive staff left the site a while ago and currently write for Pallete Swap

 

[Faceless_Caesar]

Geoff is a bit of a (promotional) tool but I also dont understand the controller joke...

Click to shrink...

It's got flavor dust on it, presumably from Cheetos.

 

[JoJo'sDentCo]

Someone explain the controller joke to me.

edit: I see the answer right above 👆

 

[Neha]

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[Man Called Aerodynamics]

I thought the initial HD joke was funny but they've run several articles in a row now making fun of Geoff. It's starting to feel a little awkward.

 

[TheChungusAmongUs]

I mean it's pretty petty from hardrive.

There is a lot you can give Geoff shit for, but asides from the inflation tweet everything else he posted might as well have been him live tweeting the PS5 Pro stream

 

[SaberVS7]

For more context, hard drive ran like 3-4 articles about Geoff and Sony before this one lol. Definitely milking the engagement but Geoff should have ignored

Click to shrink...

I mean... He's a dude with a completely flat personality save for that he seems to really like Hideo Kojima who's entire public-facing existence has been Shill the Product; No opinions, no persona, just "marketing-dude". - It's a thing that makes him an easy mark for low-brow comedy. People naturally don't really trust his word anymore because he comes across as an Industry Lobby mouthpiece who speaks in empty platitudes.

Plus people are rightfully pissed with the whole "Please Wrap It Up" thing while Kojima got to spin his wheels for like, 15 minutes.

 

[Truno]

Geoff Keighley what's the controller joke

 

[Servbot24]

So HD is upset that Geoff was posting about PS on a day that PS released significant news?

 

[Truno]

For more context, hard drive ran like 3-4 articles about Geoff and Sony before this one lol. Definitely milking the engagement but Geoff should have ignored

Click to shrink...

this is their pinned tweet, lol


View: https://twitter.com/HardDriveMag/status/1834217181099462886

 

[medyej]

I side with Geoff

 

[doops.]

So HD is upset that Geoff was posting about PS on a day that PS released significant news?

Click to shrink...

Yes, which is especially silly and petty because Geoff always posts about the latest gaming news and announcements on his Twitter, regardless of who it's about lol.

 

[SaberVS7]

So HD is upset that Geoff was posting about PS on a day that PS released significant news?

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There's "Posting about PlayStation" and then there's... That.

Like, does he have any interests outside of video-games? It makes him seem disingenuous when his entire social-media presence is videogamesvideogamesvideogames.

 

[Qwark]

There's "Posting about PlayStation" and then there's... That.

Click to shrink...

Which that are you talking about? Looks like he was just live tweeting the PS Pro headlines, and then a poll, and then an inflation thing.

 

[Pyro]

Fuck Geoff Keighley.

 

[Izanagi89]

Don't even particularly get why they went after Geoff in the first place. Just seems petty

 

[DarkLordOtaku]

Geoff is a bit of a (promotional) tool but I also dont understand the controller joke...

Click to shrink...

It's got flavor dust on it, presumably from Cheetos.

Click to shrink...

Someone explain the controller joke to me.

edit: I see the answer right above 👆

Click to shrink...

Considering the individual, it's more likely Doritos.

That said, if it takes a gaming community having to explain a joke, it's probably not that funny.

 

[Kiro]

Geoff Keighley what's the controller joke

Click to shrink...

They promoted PlayStation products too, I think is Geoff's angle.

 

[OhhEldenRing]

I thought the initial HD joke was funny but they've run several articles in a row now making fun of Geoff. It's starting to feel a little awkward.

Click to shrink...

They've had a few, but many more good ones in between

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but this is fair too

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[RockmanBN]

Which that are you talking about? Looks like he was just live tweeting the PS Pro headlines, and then a poll, and then an inflation thing.

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he got a lot of flak for the inflation thing. Eventually got hit with a community notes message

 

[Red Hunter]

The Geoff hate always felt super forced to me.

 

[Skies]

So HD is upset that Geoff was posting about PS on a day that PS released significant news?

Click to shrink...

I am guessing this is more in relation to the inflation tweet Geoff made to presumably justify the price of the PS5 Pro.

 

[Sim]

Eh Geoff's inflation defense tweet is a total herb point to make, so I get going in on him for that.

 

[The_Iceman2288]

Geoff Keighley's biggest problem is he can't risk offending any CEOs in the industry out of fear of losing trailer reveals.

 

[DarkLordOtaku]

I find it really awkward how angry people are with Geoff all the time. Chill.

Click to shrink...

I literally do not understand the hate.

Like, the man markets games to you. Okay, so?

I literally need Geoff and others to market games, because there are so many coming out, I can't keep track. I have disposable income, but don't have the time to keep track of so many different games.

 

[Servbot24]

There's "Posting about PlayStation" and then there's... That.

Like, does he have any interests outside of video-games? It makes him seem disingenuous when his entire social-media presence is videogamesvideogamesvideogames.

Click to shrink...

Huh? Tons of Twitter accounts are devoted to single topics. I find it hard to believe you wouldn't already be aware of that.

 

[EagleClaw]

Good job by both.
That is how they stay relevant.

 

[Check it out]

The Geoff hate always felt super forced to me.

Click to shrink...

he decided to become mr. videogames.

the internet is not the friendliest place.

comes with the territory.

 

[Qwark]

he got a lot of flak for the inflation thing. Eventually got hit with a community notes message

Click to shrink...

The disc drive is a valid correction, and very annoying - should be included for that price. I think the tweet is fine otherwise.

Don't get me wrong, Geoff's had some misses. Not talking about layoffs/abuse when he could've. Giving screen time to fucking Peter Molyneux. These tweets seem like a nothingburger. The back and forth is entertaining, though.

 

[Faceless_Caesar]

Don't even particularly get why they went after Geoff in the first place. Just seems petty

Click to shrink...

He's a pretty easy target to go after.

He does do a lot for the industry and takes it more seriously than pretty much anyone else. Even when TGA misses, it's still better than what Spike or G4 did at their very best.

 

[mahiro_fan]

he got a lot of flak for the inflation thing. Eventually got hit with a community notes message

Click to shrink...

That tweet killed my family

 

[SaberVS7]

They promoted PlayStation products too, I think is Geoff's angle.

Click to shrink...

Seems more like it was an ironic jab at the simple control-scheme of the Astro-Bot games, or the sequence of buttons used to turn off the PS5; Not sure which.

Huh? Tons of Twitter accounts are devoted to single topics. I find it hard to believe you wouldn't already be aware of that.

Click to shrink...

I generally avoid subjecting myself to Twitter, even prior to the elongated muskrat seizing it. My exposure to it is almost entirely with specific accounts and what gets posted on forums.

In any case, I don't really find Hard Drive's behavior particularly egregious here? It's not that different from the memes about Taylor Swift constantly flying around in her private jet. Like, they're not punching-down on this guy.

 

[Bengraven]

"How original love the site tho" is Geoff's "good times, summer vibes".

 

[CloseTalker]

There's "Posting about PlayStation" and then there's... That.

Like, does he have any interests outside of video-games? It makes him seem disingenuous when his entire social-media presence is videogamesvideogamesvideogames.

Click to shrink...

Eh, I don't really agree with this. Geoff does not owe anyone any of his life outside of his work and the industry he works in. If he doesn't want to share more, especially on the most volatile social media platform, fair enough.