I do think it's really bizarre and kind of ridiculous.
Final Fantasy XIV is their cash cow MMO, and that skyrocketed in popularity during the Pandemic. A lot of XIV players aren't even familiar with the series outside of XIV and now you've pulled in a bunch more. CBU3 is their most popular dev team, a lot of players vibe with them and would support future work if it's accessible. Now, that same dev team is behind that new mainline game, FFXVI, but the platforms that the majority of the XIV playerbase are on can't even access the game. Then, a half year later, another mainline entry releases, and not even that game is available on those platforms. Infact, they've so poorly conveyed that the prequel, Remake, isn't even Epic exclusive anymore, that there are people I've recently talked to that don't know the game is on Steam or was confused as to what Integrade even meant in regards to Remake.
Now they're attempting to build a base through XIV on a platform that hasn't received any of the last three mainline titles and where the chance of receiving a spinoff or a non FF game is a coin flip. There's no communication, as for example, Octopath 2 was announced for Xbox months after it released for Switch/PS/Steam despite the first game being on Xbox, with a release date for "Early Spring." We're walking out of Q1 without a word.
How in the world do they expect to build trust, build their playerbase, and retain players with plays like these? Quality control is only one piece of the puzzle and isn't going to magically solve all their issues.