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delete12345

One Winged Slayer
Member
Nov 17, 2017
19,656
Boston, MA
I have seen complaints about certain services and features, be it in games, in online services, in paid monetization methods, and DLCs/season passes, and they all have a common theme:

They rarely said they lodged a complaint or feedback straight to the companies.

It's either going to be on their social media presences, or on gaming forums, and then nothing happens thereafter. It gives off the impression of "Yes, we did it, we gave up. No use crying over spilt milk."

There is only a few people looking over the social media sites, but they have limited scope in terms of catching more feedback than they could by themselves. It is why tech support and customer support phone lines exists. They have the manpower and resources to handle more feedback coming their way than the few batches of people looking out on social media sites. And they are the front line for servicing you, and helping you get them to improve what is not up to par to your standards.

We have complained about business practices before, and actually did put a dent on stock markets once, but that really is just an outlier, a rare exception to the rule.

For services, there were times when we complained steadily and frequently, that it caused certain companies to jump back to the drawing board and think about how to tackle the problems better. These types of feedback have more oomphs and impact than the outlier above, so we should keep doing this, if a certain service is not what we wanted.

Consumer entitlement isn't really something that can be drawn separately entirely, because it's a very subjective thing that needs to be carefully said. Somehow "feedback" and "entitlement" tend to go hand-in-hand in some shape or form and getting misconstrued together, so I want to be clear on this. If a company is working on a feature, and the feature is still in development, it is fine to provide criticism and feedback, and keep expectations in check. If we are complaining about something the feature wasn't intended to do, or it isn't for us, then I personally think that is entitlement. If we are complaining about something the feature has, but it isn't doing its tasks right, then I personally think it's a feedback.

And tech support and customer support, they all accept them wholeheartedly (just don't bring personal attacks to them, that's bad manners.) Social media may not be welcoming for some entitlement/feedback in this day and age, so you do want to be careful about this.

So if you wanted a company to improve their services, or at least add and fix features, give them a customer support call and let them file a report for you. If you wanted a company to fix technical issues, give the tech support line a call and let them file a report for you. They need more reports than we think they do.

That's all.
 

Pankratous

Member
Oct 26, 2017
9,238
Gotta be constructive complaints though. People who give entitled cunty feedback don't deserve to be listened to.
 

Budi

Member
Oct 25, 2017
13,883
Finland
Gotta be constructive complaints though. People who give entitled cunty feedback don't deserve to be listened to.
Yup, sums it up. Please do use your voice, but the most important thing isn't to be loud. It's to be well-reasoned and coherent. In example "it's shit" doesn't do anything to explain your issues with the product/service. There's nothing to take from it.
 
Oct 27, 2017
2,581
Contacted Square support months ago about the BGM bug in FF VII and IX on Ps4 (music resets after a battle instead of continuing where it left as in Ps1 version). I was surprised to see they quickly sent a reply saying that they passed my feedback to the dev team, yet nothing happened yet. It's quite an easy fix because they already had this bug with FF X HD remaster and quickly fixed that. Can't understand why they still didn't fix it with FF VII and IX. My feedback was useless in that case, thanks for nothing Square.
 
OP
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delete12345

delete12345

One Winged Slayer
Member
Nov 17, 2017
19,656
Boston, MA
We just need to encourage people to file a report to the companies and less posting complaints online.

Contacted Square support months ago about the BGM bug in FF VII and IX on Ps4 (music resets after a battle instead of continuing where it left as in Ps1 version. I was surprised to see they quickly sent a reply saying that they passed my feedback to the dev team, yet nothing happened yet. It's quite an easy fix because they already had this bug with FF X HD remaster and quickly fixed that. Can't understand why they still didn't fix it with FF VII and IX. My feedback was useless in that case, thanks for nothing Square.

This is more of a case of "not many complaints to a minor issue" scenario. If they received overwhelming amounts of issues, then it would put priority and jump on fixing it. Since they didn't receive a lot, other priorities have to take precedence.

But you did your job, and you should give yourself a pat.
 

Com_Raven

Brand Manager
Verified
Oct 27, 2017
1,103
Europa
There is only a few people looking over the social media sites, but they have limited scope in terms of catching more feedback than they could by themselves.

I think you have a rather outdated notion of how social media community management works, and how useful and advanced modern tracking tools are.

At the same time, everyone who contacts customer and technical support to file a unrelated complaint ("I don't like that this skin costs 5€") only takes up capacity, and means that your fellow gamers who can't actually play their games because of technical issues etc. have to wait longer to receive assistance.

In any company with well-implemented community and social teams with good tracking tools, sending your feedback to the intended channels such as social media is the best way to reach the developers. A lot of customer support on the other hand is outsourced, and the people you talk to are not even part of the company you are trying to file a complaint with.
 

Deleted member 9840

User requested account closure
Banned
Oct 26, 2017
158
Support departments that forward received feedback are exceptions.

Your email, call or chat will be tagged as "feedback" and archived. That's it. No developer will ever see it.
 

Budi

Member
Oct 25, 2017
13,883
Finland
We just need to encourage people to file a report to the companies and less posting complaints online.
To be fair, atleast when it comes to video games. There's usually people reading forums or other social media and forwarding complaints from there. Or even giving answers.

Also depending on the feedback you've given. If it's game balance related in example, it's good to remember that there's also been probably feedback that might straight up disagree with you. When you say your main hero/character is underpowered, someone else has been calling for nerfs. Just because your wish/suggestions hasn't been implemented, doesn't mean it wasn't heard. Now of course if the complaint is something about like subpar framerates or game breaking bugs, then this doesn't apply. But with subjective feedback/criticism it's bit different.
 
OP
OP
delete12345

delete12345

One Winged Slayer
Member
Nov 17, 2017
19,656
Boston, MA
I think you have a rather outdated notion of how social media community management works, and how useful and advanced modern tracking tools are.

At the same time, everyone who contacts customer and technical support to file a unrelated complaint ("I don't like that this skin costs 5€") only takes up capacity, and means that your fellow gamers who can't actually play their games because of technical issues etc. have to wait longer to receive assistance.

In any company with well-implemented community and social teams with good tracking tools, sending your feedback to the intended channels such as social media is the best way to reach the developers. A lot of customer support on the other hand is outsourced, and the people you talk to are not even part of the company you are trying to file a complaint with.

I see. I guess I do have a wrong impression.

Is it the same for large multi-national corporations where they have varying levels of customer support?
 

angelgrievous

Middle fingers up
Member
Nov 8, 2017
9,133
Ohio
I think with it being 2018 most companies should move the force of their customer service online instead of phone service. If you need a dedicated twitter account then so be it. It's much easier today to log into twitter and post a quick suggestion/complaint than it is to call, be put on hold, and then talk to someone.

When Eternal Ring launched on PS4 it had a game breaking bug that completely halted progression. I made a video about it and posted it on Twitter and Shane Bettenhausen found it and brought it to the team. It was patched a few days later.

but yes, people should be able to voice their concerns/complaints in a respectful, constructive way. Anything else is just immature. Do people actually look at a videos upvote/downvote ratio to make purchasing decisions? It so easy to be abused. It's as bad as Metacritic user reviews.
 

Com_Raven

Brand Manager
Verified
Oct 27, 2017
1,103
Europa
I see. I guess I do have a wrong impression.

Is it the same for large multi-national corporations where they have varying levels of customer support?

I would expect a lot of larger companies to still use a mix of external/ outsourced customer support on the frontlines, and then have internal teams for the higher tiers (escalated issues, profiling etc).
 

foxdvd

Member
Oct 30, 2017
334
I have mixed feelings about complaints. I have been on both sides of this, and have seen complaints that were valid, those that were just reaching for something free and those where expectations were too high. So when I have a complaint about something I usually keep it to myself. If I do lodge a complaint I DO NOT want something free to make up for it. I just want it fixed.

A recent experience that I had was with Papa Johns pizza. Before you judge me, it is the only pizza place that delivers to the area I live. I ordered a thin crust pizza and the crust was burnt. I mean really burnt. I already had a problem with them with slow deliver times and pizza that was just a mess in the past. When I called a previous time about a pizza that was missing toppings on one half of the pizza I was offered a coupon, which I told them I did not want. I just wanted the pizza made right in the future.

So I decided to leave a google review of this chain. I actually had my son do it for me. I go to bed, and around 11:45 at night the manager of that actual Papa Johns calls me on my cell, wakes me up and ask me what my problem was. He was being very aggressive but polite at the same time, if that makes sense. I told him it was very inappropriate to call a customer this late, which he again aggressively apologized.

This local chain is not managed right. If that is the problem, putting in a complaint does nothing for you. Ultimately it just makes me as a customer stop using them, since when I complain... instead of fixing the problem they want to offer a coupon and keep providing bad service.