Jessica had identified herself as an ArenaNet employee on Reddit and Twitter, had been discussing Episode 3 storytelling with fans on Reddit, then had written a 25-part tweet about how we tell stories in MMOs, relating it back to Episode 3. She was representing the company. The expectation was to behave professionally and respectfully, or at least walk away. Instead, she attacked.
Concerns have been publicly raised that she was responding to harassment. It's not my place to tell employees when they should or shouldn't feel harassed. In this case, however, our employees could have chosen not to engage, and they could have brought the issue to the company, whereby we would have done everything we could to protect them.
We won't tolerate harassment. When an employee feels harassed, we want them to bring the issue to us, so that we can protect the employee, deal with the issue, and use it to speak to the larger issue of harassment.
Whatever Jessica and Peter felt internally about the situation, this was objectively a customer engaging us respectfully and professionally, presenting a suggestion for our game. Any response from our company needed to be respectful and professional. A perceived slight doesn't give us license to attack.
We've all dedicated our careers to entertaining people, to making games for the purpose of delighting those who play them. We generally have a wonderful relationship with our community, and that's a point of pride for us. We want to hear from our players. It's not acceptable that an attempted interaction with our company — in this case a polite game suggestion — would be met with open hostility and derision from us. That sets a chilling precedent.
The tweets were made on July 4, when the studio was closed for the holiday. We were aware of them that day, and decided we'd need to take action in the morning. The fact that the community's anger was escalating on July 5 could make it look like our action was a response to the community's anger. But that wasn't the case. We took action as soon as we practicably could.
I hate to let an employee go, and I wish the best for Jessica and Peter, as for any former employee, in whatever they choose to do next.
Whatever you thought of the tweets, Jessica and Peter were also part of the team that brought you the kidnapping scene in Episode 1, which was a wonderfully well-executed scene. That's how I want to remember their time at ArenaNet.