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What a weird, unnecessary mess. But we ended the day in a better spot than we started the day, at least.
Can't really give Microsoft credit for doubling the price of Gold, getting tons of backlash, and then reversing course. If anything it just makes me think the people in charge there have no idea what they're doing.
yeahhh, glad to see it
I can imagine the Power Point presentation that lead to the price hike, I can imagine what some of the driving pressures might've been, I can imagine how with a certain amount of tunnel vision doing this could seem like a solid compromise or even straight up BEAUTIFULLY synergistic with the larger Xbox strategy
this was fucking dumb, though, and whoever ran the numbers completely failed to properly frame them
I can imagine the Power Point presentation that lead to the price hike, I can imagine what some of the driving pressures might've been, I can imagine how with a certain amount of tunnel vision doing this could seem like a solid compromise or even straight up BEAUTIFULLY synergistic with the larger Xbox strategy
this was fucking dumb, though, and whoever ran the numbers completely failed to properly frame them
Good to see a quick response like this, kudos to the Xbox team.
At the same time I'm stunned that this even happened in the first place. Everyone in the decision making process should have immediately reacted with "Hey this probably isn't a good idea" when it was proposed lol.
At the same time I'm stunned that this even happened in the first place. Everyone in the decision making process should have immediately reacted with "Hey this probably isn't a good idea" when it was proposed lol.
Well, didn't expect this to turn into a net positive. Good to know that they are this agile in their decision making. If anything this sets a precedent, next time they fuck Up, people will half expect them to correct course.
I know it's bad that they tried it in the first place though, and some people might be disappointed that the hatefest is over, but knowing they are ready to do what it takes actually reinforces my trust in the brand. Usually if someone fucks up in the industry they just stick to it for way too long or forever (sony with cross play, 505 with their control update plans, nintendo with not admitting stick drift and so on and so many more...) I would love for other companies to follow suite...
I know it's bad that they tried it in the first place though, and some people might be disappointed that the hatefest is over, but knowing they are ready to do what it takes actually reinforces my trust in the brand. Usually if someone fucks up in the industry they just stick to it for way too long or forever (sony with cross play, 505 with their control update plans, nintendo with not admitting stick drift and so on and so many more...) I would love for other companies to follow suite...
than they need to find something difrent to sell. im not opposed to companies making more money, but I do oppose rent seeking.
My job has me launching new products to customers. Microsoft is way bigger than my company and we're the biggest telecom in Canada. We always have discussions about price and expected reactions from the market at more than one price point. We got an entire team who's job is just deal with the pricing of products and price hikes.
They knew that people would complain and they wrongly estimated the reaction from customers. They were way off.
This is scrabbling that back and trying to spin it as them "learning" something from this. They did learn something, next time the price hikes will come in smaller percentages over the course of a year or two but will end up at the same place they just tried to get to on one go
lol
That whoever made this decision didn't see the backlash coming is really something.
Just think if they ever had Phil Spencer or Aaron Greenberg try to defend or even explain the price increase, their credibility would have been totally shot. It's so obvious what they were trying to do to push people to gamepass.
That whoever made this decision didn't see the backlash coming is really something.
Just think if they ever had Phil Spencer or Aaron Greenberg try to defend or even explain the price increase, their credibility would have been totally shot. It's so obvious what they were trying to do to push people to gamepass.
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What is this magical, straight out of early pokemon games fancy box bordering?
Honestly, this was genius. They probably made a profit out of this with people rushing to buy Xbox Live cards and stashing 3 years worth of Game Pass. I know I did.
I wouldn't call it "bullying", I would call it feedback — especially when addressing a corporation as large as Microsoft.
There is also something to say for having a leadership team who thought they could get away with doubling the price without offering anything or even trying to make a case for it.
What the fuck is this lmao. If it's this easy to change how they did not gauge people would react badly.
This screams as always meant to be a lie so they can announce something that isn't as bad by comparison
This screams as always meant to be a lie so they can announce something that isn't as bad by comparison
Or the original idea of paying to play online. Some even defended it saying paid online is better than free.
Oh 100% considering the amount of changes required to just not require gold for online is more than just switching a button with no planning.
Lol. I'm tuned in to see how they choose to "recover" from this backtrack. I can't imagine they won't try to find another way to replace a now cancelled doubling in price
So no more paywall for f2p games
No paywall for online saves
All is great with Xbox live it seems.
No paywall for online saves
All is great with Xbox live it seems.
