No Punk, Omega, Bryan, MJF + building up a ppv with many relative unknowns + strong sports competition
Seems pretty straightforward to me why viewership slipped last week
I don't think things magically get better once we go beyond the forbidden door. Punk being out is massive.
I hope they don't give up on the forbidden door concept. Like any other attempt to get a new character over, you kinda gotta eat shit for the first few weeks as you introduce these characters to the audience, in the hope that it pays off in the future. By this time next year, ideally Jay White, Tanahashi and ZSJ would be well known names for the aew audience.