I don't see how Epic Games Store's current business strategy of stealing away games from other storefronts is sustainable. I understand that exclusively offering wanted games will attract people to your storefront, but the displeasure among the potential consumers about how/when these exclusives are secured will hurt EGS in the long run. People don't use EGS because they want to, or they like the platform, or think it's a better offer to them than the competition. Instead, people use EGS because they have no other choice for certain products, so they play those games using EGS (or don't play them at all), and then keep spending the rest of their play time on Steam or GOG or other storefronts. It doesn't help that EGS is so tightly curated. Games get rejected for numerous other reasons than plain lack of quality, so limits the store's appeal to the audience.
I'm afraid that EGS is lose its relevance as soon as the stream of bought exclusives stops, because the consumers don't have any emotional investment in the platform at all.
Edit: That doesn't mean that I think companies like 2K and Deep Silver aren't allowed to profit off that. They should take the chances they're offered, and this one sounds like a really good one. If I were an executive at a publisher like Deep Silver, I would probably do the same. So good on them. I think Epic will have a big problem in the long run however.
