(CNN)President Donald Trump is getting desperate.
He knows he is losing the 2020 presidential election to former Vice President Joe Biden. And he knows that suburban women have fled from him in droves over the last four years -- and he needs them back (or at least some of them) if he wants to have a serious chance of pulling off a come-from-behind victory on November 3.
Which brings me to a Trump campaign rally on Sunday night in Nevada. And Trump's latest attempt to convince suburban woman that he is their guy. Here's the pitch:
"Go buy a dishwasher. I said what's wrong with this thing? It doesn't clean the dishes right. The women come up to me, the women who they say don't like me -- they actually do like me a lot. Suburban women, please vote for me. I'm saving your house. I'm saving your community. I'm keeping your crime way down."
OK, so. The logic behind this argument goes like this.
1. Suburban women are the ones who do the dishes in their households
2. Dishwashers make doing the dishes easier
3. Trump made the water pressure in dishwashers better
4. Dishwashers now work better
5. Suburban women must vote for Trump
Yes, really. That's the logic.
That Trump would even put voice to such a ridiculous argument reveals that he is still existing in a "Mad Men" sort of world, in which women are frazzled housewives who are focused solely on making sure the laundry is done, the dishes are washed and there's a warm meal on the table before their husband gets home from his exhausting day of earning the family's keep at work.
It's a stunning -- and unintentional -- admission by Trump about how he a) regards women and b) what he believes will sway their votes. He made dishwashers work better! He's "saving your house," ladies! Come on.
That warped view of what women -- including housewives -- do and value comes after Trump has spent weeks trying to scare suburban women into voting for him.
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