Yeah it was. I didn't really watch it but it was getting some promotion, on legit channels and people were talking about it. It was doomed from the start and COVID just sped up the process.
While the level of talent was a mixed bag, the rules changes were almost all positive, and he made a decision to give the games away essentially for free to be on channels like ABC, FOX, ESPN (ie, big boys people watch), instead of making money by having the games on channels that no one watches (like Bein Sports, CBS Sports, etc- what the AAF did), with the idea of losing money for a few years and getting either a streaming or TV deal worth real money. COVID throws a giant monkey wrench into this- we have no idea what the media landscape is going to look like in 3 months, much less 3 years now, and he realized that it was unlikely his plan was going to work, so he pulled the plug as early as possible.
For people concentrating on the money, Vince completely destroyed his reputation in the sports world.
The people he fucked over are not just some random sports guys.
Vince basically fucked himself to ever doing anything outside of wrestling again in his lifetime with the people he fucked over. And considering his age, he knows it doesn't matter for him, just his company and family...
Plus the money he lost in the league, and the money he will lose in lawsuits
Vince is 75 years old, doesn't sleep, and has decades of steroid abuse on his body. I don't think that he would even think to try something like this again even if he came out looking like a saint in all this.
Is WWE publically traded? Playing loose with the books seems like something shareholders should be mad about
For over a decade, they have been able to get away with lying about their attendance numbers to investors by stating that attendance numbers are part of the "entertainment portion" of their business. Investors don't care, they just care about their dividends and profits.