Crazy that more than 50% of the world's population is female, but people in creative positions have apparently never interacted with one in their entire professional career.
Well the people going into nerdy industries aren't really the bad boys and cool guys of their peers. Then, when they arrive in those positions, they cater to the same crowd of less popular boys and the cycle continues. That's why representation is important, even if a game is made by team of only guys, having a cool female lead can encourage more women to get into gaming and game making.
EDIT: I am pretty sure that the guy is talking about visual design and anecdotally I enjoy gross, ripped-apart faces in Resident Evil 2 more than my wife or my sister, while they enjoy cute design more than me. That is why Made in Abyss is so awesome, it tosses both into a pot.
Double Whammy Edit: I still think it is generalizing. Liking one thing (cute stuff) does not mean that one can't enjoy creepy monsters. My sister again: she loves cutesy stuff, but she also binge read the entirety of Berserk which is filled why grotesque and disgusting monsters.
Triple double decker EDIT: I hope the enemies are not just frightening due to visual design but also due to mechanics, otherwise we have something like the Gaping Demon from Dark Souls 1.