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Keio

Member
Nov 5, 2017
922
We already covered this like one page back. You can actively love to watch Tim Sweeney squirm and also dislike Apple at the same time. You can dislike Apple, but also acknowledge the fact that Epic intentionally set out to violate the store rules and intentionally set out to get removed from the store to look like a victim. This isn't team sports.
I think people have covered the personal opinions but I'm still surprised of the desire to consider the monopolistic abuse as fair business. Whatever we think of the Tims I think its strange to be an apologist for the failed regulation of tech companies.
 

Lobster Roll

signature-less, now and forever
Member
Sep 24, 2019
34,369
I think people have covered the personal opinions but I'm still surprised of the desire to consider the monopolistic abuse as fair business. Whatever we think of the Tims I think its strange to be an apologist for the failed regulation of tech companies.
It's not monopolistic abuse when the harm done to Epic was self-inflicted.
 

Keio

Member
Nov 5, 2017
922
It's not monopolistic abuse when the harm done to Epic was self-inflicted.
I think it was due time a company with enough clout created a precedent case. This will be interesting to follow - there was no other way to start breaking the monopolies as the US antitrust regulation is not doing its job.
 

exodus

Member
Oct 25, 2017
9,949
I can't stand people defending Apple in this. The 30% cut is far too high across the board and needs to be challenged. Besides that, Apple's terms and practices absolutely stifles innovation on their platform (see: xCloud).
 

Lobster Roll

signature-less, now and forever
Member
Sep 24, 2019
34,369
I think it was due time a company with enough clout created a precedent case. This will be interesting to follow - there was no other way to start breaking the monopolies as the US antitrust regulation is not doing its job.
If anything, Epic is showing that it's perceived clout is much lower than it thinks it is. This news is making a splash in the gaming sphere, but Apple will snuff this case out and move on to the next lawsuit.
 

Keio

Member
Nov 5, 2017
922
If anything, Epic is showing that it's perceived clout is much lower than it thinks it is. This news is making a splash in the gaming sphere, but Apple will snuff this case out and move on to the next lawsuit.
To be fair this has been covered across European media at least and I spent quite some time talking about it on national tv in Finland - this is being recognized as the consumer rights issue it is.
 

Dever

Member
Dec 25, 2019
5,347
30 percent is a lot but I don't really understand the argument that Apple shouldn't get any cut if Epic uses their platform.

edit: Ok apparently 30% is pretty standard. Lol.
 

Blackpuppy

Member
Oct 28, 2017
4,200
I can't stand people defending Apple in this. The 30% cut is far too high across the board and needs to be challenged. Besides that, Apple's terms and practices absolutely stifles innovation on their platform (see: xCloud).

GameRetailerCuts_infographic-1.png
 

Lobster Roll

signature-less, now and forever
Member
Sep 24, 2019
34,369
To be fair this has been covered across European media at least and I spent quite some time talking about it on national tv in Finland - this is being recognized as the consumer rights issue it is.
You think that Epic requesting special treatment for itself as a corporation, intentionally violating its user agreement as a corporation, and fighting over a piece of the pie with another corporation is a consumer rights issue?
 

spineduke

Moderator
Oct 25, 2017
8,749
You think that Epic requesting special treatment for itself as a corporation, intentionally violating its user agreement as a corporation, and fighting over a piece of the pie with another corporation is a consumer rights issue?

sure, when you let brand identity become part of your personal identity - THEN ITS PERSONAL
 
Oct 28, 2017
967
Humble, Itch, and EGS show that 30% is too high for a digital storefront here.

that's not the argument that Epic is making though. Their legal argument is about presenting an alternative payment system within Apples App Store. As a pre t who regulates my child's purchases in the App Store I don't like that one bit.
 
Oct 28, 2017
967
I can't stand people defending Apple in this. The 30% cut is far too high across the board and needs to be challenged. Besides that, Apple's terms and practices absolutely stifles innovation on their platform (see: xCloud).

hahaha. Look at the past decade in the App Store and then let's discuss stifled innovation.
 

Biggersmaller

Banned
Oct 27, 2017
4,966
Minneapolis
I can't stand people defending Apple in this. The 30% cut is far too high across the board and needs to be challenged. Besides that, Apple's terms and practices absolutely stifles innovation on their platform (see: xCloud).

Apple has been charging the same price for the app store since launch and innovation has been just fine on the platform since then. xCloud is hardly a new idea. It's just Microsoft and Apple beefing, nothing more.
 

Temp_User

Member
Oct 30, 2017
4,699
Honestly, I have a hard time imagining a court siding with Epic on this one. You can't just breach contracts like the one they signed with the Apple App store and expect not to suffer the penalties for doing so.

Epic is actually free to pursue or join any anti-trust litigation against Apple. They could argue there that the 30% cut is too high, that 3rd party in-app payment system(s) will benefit iOS users, etc. . . . . but it does not remove the fact that this current litigation (and suspension of the Fortnite app and Unreal accounts) is about them breaching their contract with Apple.
 

Keio

Member
Nov 5, 2017
922
You think that Epic requesting special treatment for itself as a corporation, intentionally violating its user agreement as a corporation, and fighting over a piece of the pie with another corporation is a consumer rights issue?
This is not about Epic. The case is whether a third party service provider can charge for in-app purchase without Apple/Google taking an obnoxious cut from the content provider.
 

Htown

Member
Oct 25, 2017
11,320
Humble, Itch, and EGS show that 30% is too high for a digital storefront here.
no, they just show that part of their business model is offering a higher cut to publishers

it's not a flat thing of "this cut percentage is too high and this one is too low"

it's also about the features and policies offered by that storefront

for example, steam offers way more to developers and consumers for its 30 percent than epic does for its 12

you can't just go "well this barebones store charges whatever, so this feature-rich store is charging too much"

and that's not even getting into the fact that most of humble's game business comes from selling keys to games on other storefronts like Steam
 

EloKa

GSP
Verified
Oct 25, 2017
1,906
Humble, Itch, and EGS show that 30% is too high for a digital storefront here.
That graph is somewhat missleading tho. Look at Steam and you'll see that it's 30% or less. While EGS is 12% with hidden fees added on top of that. For example the customers have to pay the transaction fees for many payment methods which make up to 8%. Or Developers have to pay 2% for the "support a creator" program. And the EGS is operating at immense losses so it's questionable how sustainable their 12%+X cut really is.

The "EGS takes only a 12% cut" is pretty much a marketing campaign but the reality is kinda different.
 

Lobster Roll

signature-less, now and forever
Member
Sep 24, 2019
34,369
This is not about Epic. The case is whether a third party service provider can charge for in-app purchase without Apple/Google taking an obnoxious cut from the content provider.
Why are the cuts obnoxious? If 30% is too high, what is the alternative, and what would you base the new number on?

Also earlier you mentioned that this is a consumer rights issue. Can you touch on that some more?
 

Htown

Member
Oct 25, 2017
11,320
Do you all miss the part where Epic says this should be implemented for everyone?
they can say all they want, but we've already seen how they behave when they're actually on an open platform

they aren't about options, they're about throwing their money around so that you are required to buy games on their store and nowhere else
 

eonden

Member
Oct 25, 2017
17,084
Humble, Itch, and EGS show that 30% is too high for a digital storefront here.
Humble barely makes profit (with the 15%) and its mainly a key seller, not its own platform, so it offloads a lot of the long term costs to the other platforms that have to handle that (mainly Steam).
Itch is basically run on a super tight budget with no real intention of beign a profitable endevour (and well, has some issues due to it) but its the better one for devs.
 

Zombine

Member
Oct 25, 2017
13,231
How can we eat the rich if the rich eat one another first? My meals won't even trickle down, ffs.
 
Sep 12, 2018
656
For the record 30% is the maximum you pay with the storefronts out there at Apple it is the minimum.

The console manufacturers have plenty of incentives for indies as well as large studios that actually lower that number, these go from free marketing to actually getting money for reaching certain sales figures.

At Apple these things do not exist.

I have no love lost for Epic here but for the sake of consumers and devs I hope they succeed.
 

Tobor

Member
Oct 25, 2017
28,484
Richmond, VA
Interesting read.

Funny that Sweeney sent an email to Tim Cook directly and then seems slighted there is no direct response. I mean, do CEOs of big corps even read their own email?

Cook read it, but he would never respond directly. You let the lawyers do that.

On the other hand, Jobs would have sent him an email directly and it would have just said "No."
 
Sep 12, 2018
656
It came to light that Wordpress was hiding a secret upgrade/payment page in the help section of their app.

Now pray tell, what biz does Apple have with someone wanting to buy a .com domain. What gives Apple the right to demand a cut since the purchase is made trough one of their devices.

They dont do it for Amazon or any other purchase, why do they do it for wordpress and games yet they do not take a cut from netflix.

Where is the logic and why are you defending a company like that?
 

Buggy Loop

Member
Oct 27, 2017
1,232
I think the industry standard of 30% is too high across the board but then I see disingenuous takes on this board that state Apple deserves 0% while Sony, Microsoft, Google, Nintendo and Epic absolutely deserve 30%. Either it's applicable to everyone or it's not. Otherwise these people are just transparent.

I also think Apple's requirement that there can be no hyperlinks to the developers site to sign up is bad. Allow both and present the option to sign up in the app via Apple to have some value. For me it's convenient. I used to have to call up Comcast and sit on the phone for an hour anytime I wanted to sign up or cancel HBO. Now I just do a few taps in the App Store and it's cancelled. I'm not transferred to a retention specialist and Comcast gets nothing out of me. It's worth it to me.

I can't even believe I'll say the following, because it is in line with what Tim said previously, but it's not quite the same.

An iPhone is sold at a profit on day one. All the R&D and manufacturing improvements, the materials being "eco" friendly or whatever new buzz Apple is trying to generate, every iPhone users pay for that.

Now this is a multitasking device, which funnily enough at its core is a "phone", an almost forgotten feature.. Apple might get a user to commit a lot of money on Apple Arcade, maybe iTune music/movies, App Store games, App Store business/work apps, or maybe just fucking nothing, maybe the user is using the phone and text messages and that's it.

Sony/Microsoft/Nintendo sell the console at crazy low prices, for sure they take a hit on losses initially, maybe a bit less Nintendo as they kind of did their thing for 2 generations of not being cutting edge.. but the point remains, they expect that a gamer buys a console to play games. They make money on games being sold. Maybe after 2~3 years when yields get better and tech advances that they'll profit on console sales, but by that point R&D is already bleeding money for the next gen.

Now I'm not saying Apple should get 0, but clearly we cannot compare consoles and smart phones.
 

Jarmel

The Jackrabbit Always Wins
Member
Oct 25, 2017
19,332
New York
If I'm reading this correctly, this could turn out to be a gigantic tech fight with ramifications impacting every store front. Every major tech company has skin in this game.

This also might have blowback to Epic in regards to middleware too.
 

eonden

Member
Oct 25, 2017
17,084
yes for in app purchases. Are you also banging the drum for Microsoft and PlayStation to allow alternative payment methods in games for IAP and DLC? Is Epic allowing that in EGS? Is their a remedy payment system for when I purchase my Control DLC?
Epic allows you to use your own payment methods for IAP (so for mtx) in EGS mainly because they have no overlay to work that ingame (and because they are using that as a proof that "hey, we can do that in our loss leading store, everyone else can do it in their profitable stores!" in different lawsuits).
 

Biggersmaller

Banned
Oct 27, 2017
4,966
Minneapolis
I think it was due time a company with enough clout created a precedent case. This will be interesting to follow - there was no other way to start breaking the monopolies as the US antitrust regulation is not doing its job.

I entirely agree there is a "too big to fail" and price fixing problem in many industries - but Apple is simply not an example of it. Epic has published Fortnite on many alternative platforms to iOS, and could release on even more if they only choose to.
 

weekev

Is this a test?
Member
Oct 25, 2017
6,215
When you read the emails it is clear that one of these are a professional company behaving like a stone cold corporation protecting their brand by controlling how their store is used.

The other 1 thinks they are some megaconglomorate and can compete in terms of clout when it is clear they are a screaming toddler being held at arms length. I don't really understand why epic thought this fight was a good idea.
 
Oct 28, 2017
967
Epic allows you to use your own payment methods for IAP (so for mtx) in EGS mainly because they have no overlay to work that ingame (and because they are using that as a proof that "hey, we can do that in our loss leading store, everyone else can do it in their profitable stores!" in different lawsuits).

So they take no cut of the sales bought with the variety of payment methods including IAP and DLC? App Store also allows a variety of payment methods too.
 

eonden

Member
Oct 25, 2017
17,084
So they take no cut of the sales bought with the variety of payment methods including IAP and DLC? App Store also allows a variety of payment methods too.
No, they take cut for purchase through EGS (12%) and that includes DLC you buy through the store. IAP you can have the option of use your own payment method were you get 0% (so for example GTAV Online mtx done ingame when you own the game in EGS would give 100% of hte money to Rockstar). Basically one of the things Epic is asking for in one of their first letters.
But as I said, this is more because they have no overlay of their own (so they cannot really tell you to pay stuff to them ingame for now), and it was a rule created to present as "we can do it so other stores should to!" for lawsuits.