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PlayStation: "PS5 preorders could have been a lot smoother. We truly apologize for that." (more units available over the next few days)
- Thread starter Lant_War
- Start date
Lol, to be fair I have a bb gift card so that's helps. Also, I would rather pick up the box in person rather than having it shipped to me. I know there's a 99.9% chance something wouldn't happen....but still.
Exactly. I don't think Sony did anything wrong. It was the retailers who jumped the gun and screwed everything up.
It's all good, I was just kidding (I would do the same in your position also)
Question, why did the retailers go rogue? To me, Sony is at fault for the vagueness and not given customers proper info, especially in that last showcase but goes back for months, as many have pointed out, it shouldn't be left to Sir Geoff Knightly (I'm sure he's video game royalty by now?) to tell us all when pre-orders were supposed to go up and ton of other details and some we still don't know exacts on like the availability of the Spider-Man 2018 remaster.
But Walmart and the retailers that did this are also at fault to, both for going rogue and seemingly not bothering to have basic checks for bots and the like and crappy websites it seems.
But why go Rogue in the first place? In the middle of a Pandemic when sales are already down heavily, isn't burning bridges what you DON'T want to do? Especially Microsoft having to threaten them, this seems like the last thing you'd want, like if Sony was pissed enough and cut ties and gave their stock to others, that's a massive blow. I just don't get it?
But Walmart and the retailers that did this are also at fault to, both for going rogue and seemingly not bothering to have basic checks for bots and the like and crappy websites it seems.
But why go Rogue in the first place? In the middle of a Pandemic when sales are already down heavily, isn't burning bridges what you DON'T want to do? Especially Microsoft having to threaten them, this seems like the last thing you'd want, like if Sony was pissed enough and cut ties and gave their stock to others, that's a massive blow. I just don't get it?
I certainly see some blame on sony for not imposing a specific worldwide time and date, retailers were supposed to launch the following day but there was not enough comunication of the exact time. It should have been in the presentation. This lead me to believe they were letting retailers decide how to announce their own preorders, which was a mistake on sony's part. Oh well, the point is moot because Walmart would have broke the embargo anyway, and that's what multiplied the problem by a thousand. Basically it would have been a very minor issue if it wasn't for walmart.
That's great.
But...would it be too much to ask Sony to start including customers, who have been around since the early 2000s, in their promotional mailing list?
Because no matter how well this goes for Sony, many of us are still going to get left in the dark.
But...would it be too much to ask Sony to start including customers, who have been around since the early 2000s, in their promotional mailing list?
Because no matter how well this goes for Sony, many of us are still going to get left in the dark.
Walmart went early for the Switch too. I think they just figured the presentation is over, time to rock and roll.
The good news is that they'll supply retailers throughout the rest of this year I thought i was gonna have to wait until next year for the digital version now i can cancel my disc version from Target.
Even if what happened was 100% intentional and worked exactly as they wanted and it effectively limited the number of scalpers who got their hands on one. No good would come from them saying "everyone complaining is wrong, we did things right", or even saying nothing. "our bad" is free good press even if they don't believe it.
Wasn't there a thread about a rumor of Microsoft penalizing retailers if they broke date
edit didn't realize there 4 pages and it's probably already answered lol
Good for them to admit this.
What they should do for the remaining reorders is do them via a queue system on their site. This will get rid of the bots and most scalpers. Get them in the hands of the people who actually want one to play.
What they should do for the remaining reorders is do them via a queue system on their site. This will get rid of the bots and most scalpers. Get them in the hands of the people who actually want one to play.
It's 2020. You should be able to go to sony.com, microsoft.com and nintendo.com and directly pre-order/purchase a console at any time, even if they are out of stock.
It should be on the front page of each site. Add a disclaimer that your console will be fulfilled as units become available.
This "pre-orders are available for 5 minutes at a time at random retailers" garbage is ridiculous.
Purchasing directly from the manufacturers should always be an option. None of this "you must be CHOSEN to buy from US" nonsense.
It should be on the front page of each site. Add a disclaimer that your console will be fulfilled as units become available.
This "pre-orders are available for 5 minutes at a time at random retailers" garbage is ridiculous.
Purchasing directly from the manufacturers should always be an option. None of this "you must be CHOSEN to buy from US" nonsense.
I don't think it's so easy. You do know there is a fuck ton of logistics that goes on behind the scenes. You need warehouses to store the consoles. Multiple of them across the world. Hire people to load the trucks. Hire office people. Logistics coordinators. Just so many moving parts. And for what? A console launch?
It is unrealistic and not going to happen.
This is the most brilliant move of a marketing campaign I've seen recently.
They've managed to increase demand during a pandemic and recession by using artificial scarcity (no way would they have said they planned to have 10M consoles ready for launch if actual yield was so much lower; they would've known this before leaking those numbers), staggered early preorder starts by online retailers (knowing that this channel would be the way most consumers would purchase the product because of Covid), and apologizing to angry and unlucky would-be consumers for not meeting initial demand and for allowing retailers to start preorders before the agreed to date. In the apology, they, with confidence, actually said that the plan to meet demand before the end of the year.
That they're doing this with a $499 console with only three exclusive games at launch (with one of them being a remake), at a time when most people are pinching pennies, and with little spent on marketing media...it is quite remarkable.
They've managed to increase demand during a pandemic and recession by using artificial scarcity (no way would they have said they planned to have 10M consoles ready for launch if actual yield was so much lower; they would've known this before leaking those numbers), staggered early preorder starts by online retailers (knowing that this channel would be the way most consumers would purchase the product because of Covid), and apologizing to angry and unlucky would-be consumers for not meeting initial demand and for allowing retailers to start preorders before the agreed to date. In the apology, they, with confidence, actually said that the plan to meet demand before the end of the year.
That they're doing this with a $499 console with only three exclusive games at launch (with one of them being a remake), at a time when most people are pinching pennies, and with little spent on marketing media...it is quite remarkable.
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I mean the poster you quoted is essentially just describing how Apple does it. How can Apple manage but Sony and Microsoft can't?
Sony and Nvidia have both offered up absolutely garbage pre-order experiences this week for their products. Time to review how this is stuff is done.
Well... I mean for a start there is a bit of a size difference. Not to mention the fact the consoles are sold at a loss unlike Apple with their ridiculous mark ups.
this is the way brand twitters sound these days. They go out of their way to sound personable and, well, not like corporations.
It's funny. I don't see what would have changed if they had a set time the following day to release pre-orders. Wouldn't bots be set up to be ready to grab tons of them?
I'm not saying they're not incompetent but looking at the 3080 as well, I dunno.
I guess we'll see with the Xbox stuff.
I'm not saying they're not incompetent but looking at the 3080 as well, I dunno.
I guess we'll see with the Xbox stuff.
Its still super vague and its still the same problematic retailers in my country that won't communicate when things will go live, so they will throw them up at some random time and they will all be gone in a matter of seconds again.
My main issue was after the event they didn't communicate anything about when so I just assumed they aren't live yet and went to bed, by the time I woke up to go to work they were all gone.
My main issue was after the event they didn't communicate anything about when so I just assumed they aren't live yet and went to bed, by the time I woke up to go to work they were all gone.
They've worked out times with the retailers already, they just don't want to announce them just yet. I have to believe that because no company could be dumb enough to do the same thing twice.
