I think they will say "the most powerful console" again...showing some next gen trailer ..and on the PR side is all pretty and done...mass market don't know the difference between soldered nvme ...nvme ..or ssdthe smart thing is the impact from MS announcing Scarlett in this E3 will be lowered significantly because they will just hear similar things to what the PS5 has "what are you bringing that is new to table, PS5 is already doing all those things".
From what hmqgg said ms could have gpu decompression too