Toronto is in a weird situation though when it comes to stars. They did good in the situation with Kawhi and won a championship but in doing so they got rid of the one american star and LA kid who didn't say no to them and bolt to LA like he could have and was committed to the team for the foreseeable future for a one year rental. Think about this Mcgrady,Carter,Bosh, and Leonard all left Toronto and DeRozan the one guy who decided to stay they traded away for a one year rental.
Demar loved Toronto but he's a huge playoff under performer. That trade was a no brainer last year, and with hindsight a grand slam. Really the only solution to attracting stars for Toronto is to keep expanding basketball internationally and Masai is probably the best guy in the NBA to have to lure international players. There's literally nothing more that Toronto could have done to pitch to Kawhi, from the FO, to how the city and country treated him, to his New Balance gear, to the team and the results. The man wanted to go home no matter what, and I think players will see that.