He won't publicly, but he absolutely will throw this on a few bars...he usually does for past scandals/beefs.
The insane thing is a point someone made on twitter; if you take a step back, even though its unplanned and accidental, this was a genius move by the NFL. The title of this SHOULD be "NFL gives cash to an All Lives Matter org!" but instead Jay is getting all the smoke.
Its fascinating because Jay has meticulously cultivated this essences of 'coolness' which got him his billion. While the money is going nowhere, the 'coolness' is gone.
Years ago Harry Belafonte called him out (and he responded extremely disrespectfully on wax) for not using his powers for activism. But since then he's gone out of his way: penning NY times opinion pieces, producing documentaries about injustice, and has given cash to causes. Even tho he was a dick about it, obviously that criticism hurt. Now he's back to square one, actually worse. Before he was seen as indifferent, now he's seen as exploitive. And that's gotta sting for a guy who spent his whole career making sure you wanted to be him