Only tangentially related, but I'm reminded of how I want to make a thread about how weird it is to me that it's become so commonplace in the last ~3 years (or, more likely, I've only started noticing it then) for normal people (for "consumers") to talk about enjoying various forms of entertainment as "consuming" "content" rather than "playing a game" or "watching a movie" or "listening to a song" or whatever.
For me, at least -- particularly in situations where it's clear we're talking about one specific category, i.e. specifically games, rather than needing a shorthand for multiple forms of media at once -- just referring to it as "content" seems a bit cold and clinical and referring to "consuming" it highlights the disposable "get through it and move on to the next thing" side of entertainment rather than the entertaining side. Being an eating metaphor, it evokes a mental image somewhat like Gluttony from FMA just mindlessly stuffing his face with as much as possible. "I MUST CONSUME. MOAR, MOAR!"
Not being an unfeeling marketing executive driven by the almighty dollar, I find it incredibly off-putting to talk about art in such a cold and distancing way, and it weirds me out that seemingly no one else is bothered.
