In this case, the opposite of passed. They're depressed since Now to Max does not count as new downloads.
oh good, I would have issue with the numbers being flawed if they actually counted.
In this case, the opposite of passed. They're depressed since Now to Max does not count as new downloads.
Exactly. DirecTV was costing me ~$120 with a contract. There are a ton of subscription services but you're able to mix/match and have as many or few as you want. It is essentially the ala carte dream everyone wanted cable to be.
The SensorTower data on HBO Max isn't complete, since it focuses only on mobile-app downloads and excludes other ways that people can get the service, such as through a cable provider. It also doesn't count people who got a free upgrade to HBO Max from the previous streaming app HBO Now
HBO GO, HBO NOW, HBO MAX
Could HBO have made it more confusing?
People wanted A La Carte. But they thought if they were paying $100 for 100 channels, that they would be able to pick and choose between the 10 channels they like and get all that content for $1-2 per channel. That ain't how it is going to work, unfortunately.The reality is people didn't really want ala carte; they wanted everything under one roof for way less money which was an unrealistic scenario to ever think about. The price of media wasn't going to suddenly cost 1/8th the price nor would media companies want to take in 1/8th the revenue they used to make. It's funny how everyone wanted to pick and choose and now that they can pick and choose they complain there are too many choices.
Not having a Roku app on launch is pretty bad. I would be using it if it were available. Stuck with HBO Go until then I guess. At least it's all free through my AT&T wireless plan so I'm not paying for it.
Exactly. DirecTV was costing me ~$120 with a contract. There are a ton of subscription services but you're able to mix/match and have as many or few as you want. It is essentially the ala carte dream everyone wanted cable to be.
That kind of kills this statistic if they're not counting mobile users that had an auto-updateAndroid here, my Now app updated and is Max now. I didn't specifically go download a separate app. It just auto-updated from Now to Max.
That kind of kills this statistic if they're not counting mobile users that had an auto-update
Sensor Tower acknowledged that these numbers do not include people who simply updated their old HBO app, but it offered another way to look at yesterday's performance: Previously, HBO Now was averaging 16,000 new installs every day, so that's 71,000 more downloads than normal.
It's also worth noting that as I write this on Thursday afternoon, HBO Max is currently No. 2 among "free" apps in the App Store, behind Zoom but ahead of YouTube, Netflix, TikTok and Disney+.
Sensor Tower estimated that HBO Now and Max have been downloaded by 33 million people since launching in April 2015, compared to 260 million for Netflix, 120 million for Hulu (both Netflix and Hulu were measured starting in January 2014) and 50 million for Disney+.
Almost everyone I knew had no idea what was even under the AT&T/Time-Warner umbrella. There's so many large groups that own all of these smaller media companies, it gets hard to remember who even owns what. Well, Disney made it easy. HBO just like "...we got Friends!!"
game of thrones should have moved units
Why do they keep signing fucking licensing agreements with other providers in Europe. I would be tempted to sign up to a HBO streaming service, but there's none in Ireland/UK and I don't know why they do it. At least, I wish they'd sign their shows over to Amazon or Netflix here, rather than Sky or whatever. HBO really are fucking backwards.
They are also super tied to their respective cable networks which also complicate things...Time Warner has far more media brands than Disney, they're just not as front facing which is why they're not easy to remember.
So now they're making an active effort to make the different brands in the WarnerMedia umbrella more memorable through HBO Max.
The HBO MAX app was originally the HBO Now app.This article is confusing, do they just mean new paid subs? Because the Android app page alone says 10+ million downloads already.
Anyway, I dig the app, for whatever reason it seems to be rare for a video app to actually be organized well and this one seems to be.
There isn't 100 million cable subs in the US right now let alone 100 million HBO cable subscribers, I thinks it's somewhere around 25-30 million.That's just mobile downloads and doesn't include the 5 million existing HBO Now subscribers (like myself) or *ahem* 100 million cable subscribers who receive a sub at no cost.
It was 43 million cable subscribers in the US as of last December and 142 million globally as of 2017 but both those numbers are probably down... Though not to the degree you are saying.There isn't 100 million cable subs in the US right now let alone 100 million HBO cable subscribers, I thinks it's somewhere around 25-30 million.
Sorry the 25-30m figure was for HBO subs through Cable which is a guess on my part. The US number you have seems right, no point in looking at global subs at the moment as this is a US only service.It was 43 million cable subscribers in the US as of last December and 142 million globally as of 2017 but both those numbers are probably down... Though not to the degree you are saying.
Good to hear that they are ramping, hopefully they can get some steady growth over the next few days or weeks.Looking at my commercial app intelligence account, the article seems a little premature as there is only one day worth of data from the launch and it is a pretty steep spike that obviously hasn't peaked. I expect Apple and Google featuring for it only kicked in today too. Worth waiting a few days to actually see where the curve goes.
For reference, during what I guess was the end of Game of Thrones last year, the HBO Now app looks like it was peaking at about 190k downloads a day in the US.
There isn't 100 million cable subs in the US right now let alone 100 million HBO cable subscribers, I thinks it's somewhere around 25-30 million.
Why would I need Live HBO? For what reason? When it becomes available on HBO's TV channels, it becomes available on HBO Max.$15/month and you don't even get live TV of the HBO and Warner channels.
HBO Go/HBO Now/HBO Max is such a ridiculous product segmentation strategy. I can only imagine the senior management debating that this is a good idea.
Why would I need Live HBO? For what reason? When it becomes available on HBO's TV channels, it becomes available on HBO Max.
Not only are the HBO stations pretty much useless for anyone that has access to the app, it's the same price as vanilla HBO. So it's more content for the same price, I don't really see what's the complaint.
Obviously if they want to grow at an insane rate they can give it away like Disney, but there are complaints there too.
They are giving it away free with some of their AT&T data packages.
I'm a little disappointed in the launch.
I already had HBO Now through my Hulu account (so it's all viewable in one app). I did get the free upgrade to HBO Max, but I'm really pissed off that I had to download the HBO Max app separately still to view the new content. All the original HBO content is still viewable in my Hulu app, but to see any of the new content I have to load up the HBO app. It's a fucking mess.
On top of that, I was under the impression HBO Max would have new episodes of CN, Adult Swim, other Warner owned shows the day after they air. Apparently not, since there's still no Rick and Morty season 4 on there.
It makes sense I guess. I just thought I saw promotions about "all Rick and Morty episodes" or something along those lines that I probably interpreted as the new season included, since S1-3 have been on Hulu forever anyway.I'm not sure why you thought they would get day one new episodes? It's basically similar to Disney+ not having all of the Disney Channel/XD/Nat Geo stuff on day one, I imagine they still have to make their channels viable for the cable companies to carry.