My HBO app just updated on PS4, didn't need to download Max.
The whole thing is confusing as hell regardless.
The whole thing is confusing as hell regardless.
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HBO Max Sees 90,000 Mobile Downloads on Day One, Trailing Rivals
- Thread starter Deleted member 45614
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Disney launched with Mandalorian. Max launched with Love Life. Yeah. With that said, as an adult, HBO Max beats the living hell out of Disney+.
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Yes, however paying billions more for content, giving people the service for free or discounted $12 plans and then only getting 90,000 new sign ups (who used the mobile app) on day one still isn't great in the short term.
Too much brand confusion between the different HBO apps. Max should have also absorbed DC Universe.
Imagine if there was something in which you pay a monthly fee, and get all the channels from every company. That would be so convenient, instead of all these separate services.
Oh wait...
HBO doesn't seem to have the content. They were supposed to launch with a Friends reunion, and that would have been huge for them. Other than that, it seems like there is not much. They also have to merge everything onto this service, and disappear HBO GO, and everything they have.
Oh wait...
HBO doesn't seem to have the content. They were supposed to launch with a Friends reunion, and that would have been huge for them. Other than that, it seems like there is not much. They also have to merge everything onto this service, and disappear HBO GO, and everything they have.
It's not the best of times to expect a ton of new users either, but it's not like a brand-new service that just came out. Disney and Quibi were brand, brand-new. HBO is still HBO, but with a bit more (with more trickling out later).
The point is....your op doesn't really accurately explain the situation. Like does it count those that downloaded now the day before, to upgrade to max? It just seems like alot of context is missing.
There are too many services and the number of HBO streaming products is confusing.
They also launched in late Spring and during rough economic time.
They also launched in late Spring and during rough economic time.
Pretty much, 11 is a hard sale. But to jump to 15 bucks, nah that is too much
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It's explained in the article "The SensorTower data on HBO Max isn't complete, since it focuses only on mobile-app downloads and excludes other ways that people can get the service, such as through a cable provider. It also doesn't count people who got a free upgrade to HBO Max from the previous streaming app HBO Now, which had the same monthly fee."
Yeah, exactly. The whole point of all this is to attract new money.. that makes this a much more meaningful number to me than if it were 1.5 million downloads -- and 99.6% of them were HBONow upgrades.
The Harley Quinn show would have totally been a killer app seeing as how no one watches it now. Completely dropped the ball.
Considering this is ONLY for new, mobile users, it's really not.
There are only so many streaming services people are going to sign up for because there is only so much media to consume by a person or a family. This isn´t the days of getting the Golf Channel weather you wanted it or not. Having said that I don think HBOMax will have much trouble in the long run, I think it´ll be more the ¨Peacocks¨ that will have trouble.
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I'm talking about the title and what you posted. It's what you wrote ignored the key parts.
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I copied the title of the Bloomberg article, but feel free to change it to new subscribers/signups.
Maybe if they're marketing wasn't so fucking confusing..
I keep up with TV news on a daily basis and I was still confused and had questions with some things going on with HBO Max, so I can't imagine how confusing it must all be for those who don't keep up with this stuff.
I still signed up for it. It's pretty neat. I'm loving the new Looney Tunes cartoons.
I keep up with TV news on a daily basis and I was still confused and had questions with some things going on with HBO Max, so I can't imagine how confusing it must all be for those who don't keep up with this stuff.
I still signed up for it. It's pretty neat. I'm loving the new Looney Tunes cartoons.
Headline is misleading. Most users were grandfathered into Max with an update of Now. Those don't count towards downloads.
yup. another way to look at this metric would be labeling it "new subscriber demand" and, by that measure, it is not very promising
I'm sure demand will go up over time, especially once it gets onto more platforms. (personally waiting for the Roku app myself) but this does seem like a fairly lukewarm early reception to the service.
HBO Go is what has been provided by internet and cable companies as an extra if you sign up. HBO Now is a stand alone service you can pay $15 for. Each had the same content.
HBO Go and Now have been retired for HBO Max which is $15. So everyone who previously had any type of HBO subscription now has HBO Max.
I don't know how many people had Hbo Go. But as of early 2019 HBO Now had 8 million subscribers. So at minimum HBO Max has 8 million subscribers right now, but the actual number is likely a lot higher.
You say that but streaming and video chat apps have shot up to the top of the charts on both iOS and Android. People still watch stuff on their phones, just not as much.
Not entirely surprising. I think it will be fine in the end but the launch was confusing. The product itself is confusing to most people I've talked to about it. And most importantly, the price is bad.
It should have launched at a much more competitive price like Disney+ did.
It should have launched at a much more competitive price like Disney+ did.
The fact this isn't counting HBO Now subscribers who upgraded basically makes the number pointless. Max is an upgrade to an existing product. D+ & Quibi were new products. Obviously the latter has higher day-one installs than the former, because the former could already be installed on the customer's phone.
Pretty much. We know for a fact Max already has at minimum 8 million subscribers just from Now. Once one of their bigger originals come along, they'll start to bring in more new subscribers.
HBO Max has 2 monsters IPs under there belt that will get them subscriptions and they didn't use either. If they launched with a Harry Potter show or a game of thrones show they would have done numbers. Disney + has the mandalorian and the promise of future marvel shows. They used their big guns to sell their service.
Damn, mobile is one of the few places you can actually watch this. Does this include all the free subs?
They definitely missing Roku and Fire
Exactly. Plus from this point on, any new HBO content becomes a reason to subscribe to HBO Max. Their subscription numbers are going to reflect the content available on the service - just like HBO.
Best service out there, This article is misleading since they have millions of customers because Now got swallowed by MAX,
lol trying to make it seem that Quibi is somehow beating it