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Gamesindustry.biz: Activision Blizzard sees slumping sales, sliding engagement
- Thread starter Saucycarpdog
- Start date
I buy and play a ton of videogames and the only Activision/Blizzard I've purchased in the past 3 years or so has been Sekiro. Before that it was probably Overwatch.
They've done a poor job cultivating their franchises IMO, CoD aside. They've had Destiny, GH, Skylanders and more be genuinely huge but now they're nothing. And it's not like there are new phenomena that have successfully taken their places. Even stuff like Crash and Spyro are in just coasting now with the inevitable new games nowhere in site. Blizzard's games will be huge but they're a while off yet. The forecast ain't great really.
As someone that supported Blizzard from Rock and Roll Racing and The Lost Vikings, all the way to Overwatch; Blizzard can go and jump for all I care. Will never touch another Blizzard title again, not that the the execs are losing any sleep over it.
Yeah, WoW is game that spikes on 2 year cycles. It would be more meaningful to compare the numbers to 2017.
MW isn't in the period described, ended in September
Finishing the gold tier of GP rewards and then some (Spooky GP) isn't exactly what I'd call the bare minimum.
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No
Which packaged releases did Activision Blizzard have in Q2? They had 0
Last year Activision had Destiny 2's expansion
Last year Blizzard had Battle For Azeroth
Beeing down is normal.
so this is from before the china shit hit.
now they've got a new cod out i expect their next quarter to be good for them.
wankers.
I'm really curious to see in the upcoming reports how MW's microtransactions will perform compared to BO4's.
oh dear, I wish I had fucks to give but sadly I'm all out.
In truth though, it don't matter as they are still doing fine. I still echo the fuck blizzard/Activision sentiment though.
In truth though, it don't matter as they are still doing fine. I still echo the fuck blizzard/Activision sentiment though.
I doubt anything will overcome BO4's. They've included every monetization model in the book. Season pass, battle passes, miniature bundle battle pass things that you buy and then grind out, loot boxes, a cycling item shop, resource bundles, etc. Plus sticking powerful weapons behind an RNG gate and hyper diluted loot pools, only now starting to construct a more reasonable system for unlocking those.
As of now, MW is just doing some form of battle pass, but these things do tend to evolve. In Infinite Warfare and WWII, I think they mostly evolved for the better compared to launch. But Black Ops 3 and 4... hrm.
I don't want to judge other people's game preferences, but I can't help but find it depressing that King makes more than Blizzard.
I mean, the biggest increase in subscriptions that you're referencing resulted from something that leadership was adamantly insisting they shouldnt do 2 years ago.
That's not a good sign at all.
It's hard to compete with the number of people mobile gaming can reach.
This which is why this is nothing really. They didn't release anything in that quarter besides CTR and OW Switch...why would it be that good? I don't like Blizzard and dont support them anymore for the exact reasons stated everywhere else but the headline feels a little bit biased or hyperbolic.
As much as I'd like to see them hurt over the China bullshit, next WoW expansion, OW1.5 and Diablo IV will comfortably make them whole.
Did everyone miss the part of the article where it states they missed their own internal projections? i.e this bit - "the company said it had been investing in its key franchises, and those investments would begin to pay off in the second half of the year. The publisher today announced its third quarter results, and it appears those pay offs have been postponed to the fourth quarter at least"
Investors want to see growth so they can make money from their investment. Shrinking revenue is the opposite of fine for them.
This is gonna put the ATVI management under pressure to take measures to increase their earnings. In an ideal world that would be great, because it would mean that they'd invest in making more and better games. However given that this is ATVI we're talking about, that's probably not what you should be expecting to be their plan of action
Second half of the year goes from October to march. If you take it as calendar year, it's from july to december. Or maybe you missed the "half" part of the sentence?
The fact it says "postponed to the fourth quarter at least" sounds a lot like they were expected earlier