For PS5 advertising campaigns, how heavily should Sony utilize mascot costumes?

[N.Domixis]

only one

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Sony should say fuck it and get the IP back.

 

[____]

Abandon.

 

[AaronMT]

Only if it's Knack.

 

[Deleted member 8468]

Considering the times, and what is likely to stay the same and change over the remainder of the year, I don't see many in person events for the PS5 launch.

Of course, if you're saying we could possibly get a zoom call full of people in Sony mascot costumes I am one hundred percent down with that.

 

[YaBish]

Their current IPs are tailored to cosplayers, not mascot costumes.

 

[Oregano]

lmao at that kid's censored shirt

Was that DK the one that resulted in a sue against Nintendo?

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It might be, not sure.

 

[Elliott]

I liked it when they were pushing Sackboy as a mascot for a while. I think that character and the LBP IP in general deserve more.

 

[Ctalkeb]

I'm on team LARGE. SOFT. KRATOS.

 

[JustinH]

I don't think "mascot games," or games starring these "mascots," are what going to be what drives people towards a PS5, especially at launch.

I don't see any reason to use the giant-headed mascot costumes for marketing for a good while. It would be awkward, and honestly a little sad (like a mid-40 year old clinging to what he remembered as a teenager).

I liked it when they were pushing Sackboy as a mascot for a while. I think that character and the LBP IP in general deserve more.

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Yeah, I think Sackboy's been the best they've had.

 

[Deleted member 17388]

Sony should say fuck it and get the IP back.

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I think it was never theirs, to begin with, I believe Vivendi had a limited publishing deal with Sony Computer Entertainment or so.

 

[Brazil]

If option 3 ends up leading then the only thing that is dead is the innocence and fun-lovingness of ResetEra forum members!!

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Those things died with Ape Escape.

If they bring back Ape Escape, maybe they'll have a new chance.

 

[Vommy]

They should invest 95% of their budget into mascots.

 

[Kaiken]

Unleash the apes. Have them spotted everywhere. They have all escaped.

 

[Dyle]

I want Mark Cerny to do another PS5 tech talk while wearing a Knack costume

 

[mopinks]

yeah have someone dress up as a giant kratos funko pop

 

[unholyFarmer]

Poll speaks the truth, Sony should go full mascot.

Not only their own, but bring in any 3rd party mascot they can get. Talk to SEGA and bring in big headed Kiryu and Zavok to campaigns.

 

[Expy]

Spoiler

KNACK 3 BABY

 

[Iwao]

Only if it's Knack, Astro Bot and Sackboy.

Everyone else has had their time in the spotlight.

 

[AudioEppa]

Keep that bullshit away from PS. Our story driven games impact the community to dress up as their favorites and that is better then some person walking around in a big idiotic costume. Its not funny or cute. Its just stupid as fuck. This isn't the Sesame Street platform.

 

[signal]

Those things died with Ape Escape.

If they bring back Ape Escape, maybe they'll have a new chance.

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So be it. Sony you know what to do.

 

[Combichristoffersen]

Let the mascots die. Kill them if you have to.

So none. Those things are a thing of the past.

 

[zzz]

 

[DeoGame]

Dude that's so cool!!!!

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Yeah, it is.

 

[DontHateTheBacon]

Wow Professor Seriousity over here hates fun commercials.

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I hate fun. But I love Seriousity.

 

[signal]

I hate fun. But I love Seriousity.

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Painfully clear...

 

[Deleted member 49535]

If we ever go back to 1995, sure.

 

[Hate]

Mimir's severed head as a mascot.