The dude was in a nasty crash so it kinda makes sense especially given how big NASCAR is in the US people constantly googling his status.An online shoe store prolly not the best source for research
Wow Google's Global trend athlete of 2020 was . . . Ryan Newman
Google's Year in Search
Explore the searches that shaped 2020, from Google Trends. #yearinsearchtrends.google.com
Prolly no good way to do this since a lot of athletes have nicknames or can go by just Jordan, there is of course the country Jordan, and Jordan of has his own brand of shoes. If you combine Jordan and Jordan shoe searches - minus Jordan country he probably destroys everyone.
I've never typed in an athletes full name like "Michael Jordan" or "Christiano Ronaldo"
As for "most famous" you'd need to define criteria to gauge other names against. Ronaldo is probably a safe bet if we're talking "number of people who know who they are and what they do right this second". If we're talking overall impact Jordan and Ali are definitely in the conversation.