Setting their prices arbitrarily high for their brand, selling an already expensive monitor without a stand to make it appear lower in price, and sell the stand separately for an exorbitant sum. In hardware space, thanks to all the competition, Apple is free to do as they please, and they leverage their clients' attachment to the brand name and ecosystem to get them to pay any costs. I just used the stand as a particularly memorable example of their pricing strategy, it extends to everything they sell. There is no Apple product I can think of, that isn't grotesquely overpriced. And with all that, on the digital side they still charge the same as everyone. So specifically calling out the one part of their ecosystem that's consumer-friendly in terms of cost, and isn't being abused in any way in comparison to the rest of the market, seems extra ridiculous.