Rural itself is an interesting spectrum.
Like, in the northeast where I live, rural has different connotations than in the midwest or down south, I think. Out of curiosity I just Googled this and found:
I just looked up a new census report and it seems to be the same in 2016.
But when people think rural, they don't think of New England, I don't think. I live in New England and when you say "rural" the first thing I think of is Kansas. So what rural is and what it looks like is not the same across the country at all.
New England rural isn't characterized by wide open spaces or poverty so much as isolation. Houses are far apart on multi-acre lots. Roads will have miles of forest on either side. There is not a strong corporate presence in your town either because there is no business for it or because your town has ordinances against it. The place I grew up in, for example, only allowed a single fast food restaurant in the entirety of the town. There is usually only one of everything (one grocery store, one school, etc). There is almost no traffic and almost never a wait for anything - except the DMV. Walking anywhere is not an option. Things are not necessarily a long drive, but it takes 10 minutes to drive somewhere versus hours to walk there and back with no sidewalks. People's cars are much more utilitarian because they have to get through the winter and survive long commutes. There are a lot of contractors who work locally in jobs like construction, landscaping, etc. But a lot of people don't work in town because there's no place to work unless you run your own business, so you drive 40 minutes to work every day.
Culturally, there's a lot of an "everyone knows everyone" kind of energy. Some people have lived in the town, or near the town, their whole lives. So they know everyone's names and everyone's families and their family history and stuff. "That's Dougie, Susie's cousin. He just got out of jail," or "Mary from the hardware store just beat her cancer." This is more the older people - who've been there for decades - than the younger people. A lot of younger people leave after high school to go to college or get jobs somewhere else so there's a high rate of exodus. There's definitely racists and people rigid in their notions of traditionalism but they don't run the town. You notice them more because there are fewer people but they don't necessarily define the area. Vermont and Maine are both predominantly blue states and this is not limited to the urban centers. However, there are definitely pockets of super conservative towns that have become this way over decades of progressive people leaving for more a comfortable environment.
Education is usually fine except for a lot of locals not being college educated. People's health is usually fine other than having an older population by average. There's way more pick-up trucks. People wear a lot of similar clothes (work boots, baseball hats, hoodies). People are usually very environmental and dislike developments, pollution, or corporations owning land. The town is governed by favoritism and nepotism and people bolstering their own friends and families so it's very hard to succeed at anything without knowing the right people. Crime is usually low but cops are basically just groups of high school guys who thought carrying a gun would be cool. Every time you get pulled over it's some jocky bonehead you went to high school with who used to make animal noises in shop class.
People usually strongly object to change. When I was growing up, a local restaurant (family owned, super popular) took down their wooden sign and put up a digital one. It was such a controversy. People said it was ruining the aesthetic of the town, that it made them not want to eat there anymore, people mused about breaking it with a rock, etc. People got over it and then all the other businesses that had wanted to updated digital marquees updated their signage too. Now it's common for businesses to have digital signage and nobody cares. So while there is usually a big objection to change when it's introduced, it just happens anyway and people get over it. Older people will lament that something got torn down to build a gas station or that certain businesses aren't around anymore but none of these towns successfully resist change. They just whine about it.
Folks are generally pretty nice to people from their area, even if they're an uncommon demographic. People are mostly friends with the ethnic minorities who run businesses, they're mostly respectful to the women who work in male-dominated labor industries, they have no objections to the lesbian couple they always see at the farmer's market. If you're local, it's no big deal. They might treat you like a bit of a novelty but it's at least rooted in affection rather than hate. They will patronize you and defend you and respect you as a resident. Prejudice is much more rooted in being perceived as an outside influence and then all bets are off and the real bigotry comes out. "The Somalians are ruining this town," "I remember when men were men," "go back to New York." Not everyone is like this but it's definitely tolerated more than it should be.
There is definitely a sort of libertarian vibe to a lot of people in rural New England, but not in the literal sense. They just prefer to be left alone. If you don't bother them, they won't bother you. If you stay off their land, they'll stay off yours. If you don't insult their family, they won't insult yours. This sort of predictable frame of mind makes the social cues pretty easy to navigate. It's easy to avoid trouble but it's also easy to cause trouble. Just remember "mind your own business" and "what's mine is mine, what's yours is yours". Not to endorse that way of thinking, that's just the status quo.
I guess that's how I'd summarize New England rural as someone who has lived here their whole lives. I live in a small developing city now but things are still very far apart and walking anywhere is absolutely not an option.
And yet, despite living in these places, they aren't what I think of when I think of rural. When I think of rural. I guess the "racist redneck" stereotype wins more in my mind than my own actual life experience. This is interesting to reflect on.
Edit: Punctuation and stuff.