Just to put things into perspective, because there's a lot of "great" hot takes (not yours, specifically) in this thread ("OMG SPOILERS, LIGHTSABERS ARE IN THIS LOL!")
I am very sure that a possible cameo by Wicket would be a lovely surprise to many, something you
don't expect to happen when going to see this movies - as opposed to stuff like Lightsabers and Sheev and whatever. So that's the difference between these low effort straw men and the surprise of unexpectedly seeing a familiar face.
But more importantly, this is not an announcement, this is a ONE SECOND STILL FRAME of a SIX MINUTE video about Rise of Skywalker. There was no announcement, there's barely any reporting done on this.
It's probably a single fan scouring that video for new images, seeing Warwick Davis as Wicket (in the context of characters from former entries), pausing the video, double checking to see that it's actually
current day Warwick, as an Ewok, not young Warwick from the 80s.
To call this an "announcement" and blame people for not going on absolute internet blackout is a bit harsh. It's so super easy to be mindful of others' experiences, it's so super easy to just be mindful of others. This is not at all in the same ballpark as the Palpatine announcement, which is at the
core of the film's entire marketing.
There's so much more energy spent in this thread in name calling letting others know that their feelings or the way they'd like to experience Episode IX is
objectively wrong when it would have been
incredibly easy to name the thread "New Star Wars featurette hints at the return of a familiar face" or something like that. I don't see the big harm in doing so. Some of y'all sound eerily like "MILLENNIALS AND THEIR
PARTICIPATION TROPHIES ...
SNOWFLAKE ECHO CHAMBERS ... SPOILER CULTURE" boomers :P
The comparison to clickbait - i.e. inentionally obfuscating information to generate clicks for your ad-supported site - to simply keeping stuff that
some people might consider a spoiler from thread
titles. It's obvious (as observable in this thread) that some people would have loved this to stay a surprise, and for many of them, it would have remained one. For perspective - even though i'm following Star Wars on social media, but also shit like fandom and rottentomatoes, this reveal was
entirely new to me.