- Alexa! Refund my $4.99.
- Sure. Playing "99 Luftballons" by Nena on Amazon Music.
- No! Wait. That's not what I...
If you're dying to test out the features of Amazon's Dash button, it's now or never. Amazon said Thursday it will turn off the capabilities of all its Dash buttons worldwide on Aug. 31.
This decision follows Amazon's move in February to stop selling new buttons. At the time, the company let folks with existing Dash buttons continue to order stuff with them, but an Amazon spokeswoman said usage "has significantly slowed" since then, resulting in the company pulling the plug completely on the program.
The Dash button, the ultimate single-use device, lets you buy an item on Amazon with one click. There was a Dash button for Tide detergent and one for Gillette razor blades and another for Sheeba cat food. Dozens were created, as brands quickly saw the buttons' value as a way of building customer loyalty and creating tiny ads in people's homes.
Amazon has replaced the physical buttons with virtual Dash buttons on its website, which will continue to be available. The company said it's seen growth in other options, too, such as voice shopping through Alexa as well as Dash Replenishment Service, which allows appliances to automatically reorder items like printer ink when they're running low. Subscribe & Save is another popular option that should help fill the shopping void left for any longtime Dash button enthusiasts.
- Sure. Playing "99 Luftballons" by Nena on Amazon Music.
- No! Wait. That's not what I...
If you're dying to test out the features of Amazon's Dash button, it's now or never. Amazon said Thursday it will turn off the capabilities of all its Dash buttons worldwide on Aug. 31.
This decision follows Amazon's move in February to stop selling new buttons. At the time, the company let folks with existing Dash buttons continue to order stuff with them, but an Amazon spokeswoman said usage "has significantly slowed" since then, resulting in the company pulling the plug completely on the program.
The Dash button, the ultimate single-use device, lets you buy an item on Amazon with one click. There was a Dash button for Tide detergent and one for Gillette razor blades and another for Sheeba cat food. Dozens were created, as brands quickly saw the buttons' value as a way of building customer loyalty and creating tiny ads in people's homes.
Amazon has replaced the physical buttons with virtual Dash buttons on its website, which will continue to be available. The company said it's seen growth in other options, too, such as voice shopping through Alexa as well as Dash Replenishment Service, which allows appliances to automatically reorder items like printer ink when they're running low. Subscribe & Save is another popular option that should help fill the shopping void left for any longtime Dash button enthusiasts.